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Lulu Guinness is famous for exquisite, witty handbags and accessories. First sold through Liberty’s of London in 1989, the brand Lulu Guinness has become synonymous with a touch of girly glamour. The first Lulu Guinness stand-alone store is opened on Ledbury Road in Notting Hill. Her shop attracts customers like Keira Knightley, Scarlett Johansson, Madonna and Jerry Hall.
Her unique creations are also sold in department and specialty stores worldwide including Harrods and Selfridges in the UK, Colette in Paris, and Seibu in Hong Kong. It was whilst working in the film industry during the 1980s, that Lulu had great designs for a women’s briefcase. And it was this idea that led to the start-up of her own business from the basement of her house. From briefcases she went on to make a baby bag using Celia Birtwell hand-printed fabrics, and the company grew from there. The Lulu Guinness brand has now expanded into a number of areas including homeware, interiors, sunglasses and perfume. To this day Lulu Guinness has remained true to her original philosophy: why keep all your most glamorous things for special occasions? Her AW10 collection themed “kiss and make-up” certainly delivers on the glamour, with inspiration coming from vintage handbags, porcelain dolls and 60’s model Peggy Moffit. Awarded an OBE in 2006, many of her pieces have become highly sought after collectible items, with the Florist Basket and the Violet Hanging Basket just two of the designs which have been included in a permanent fashion collection at the Victoria and Albert Museum in London. In addition to her wholesale stockists, she also has four successful retail outlets including a store in the luxury shopping environment of the Royal Exchange in the City of London. 2006 sees rapid growth and Lulu brings her sunglasses and optical range to London with a launch at Vision Express in Oxford Street. Lulu also launches an exciting luxury Italian handbag collection, called ‘Couture’. Exquisitely detailed modern day classic handbags made in leather and other sumptuous materials bring the real definition of luxury to the world of Lulu Guinness fans. Like her store in Ellis Street, just off Sloane Street, the new store was designed by Lulu herself and provides the perfect showcase for the entire range of accessories. There is also a boutique in New York’s west village on Bleecker Street, a boutique in Tokyo’s Roppongi Hills and in Osaka. Her bags are seen on the arms of an ever-expanding list of celebrities, amongst them are Dita von Teese, Helena Bonham Carter, Jemima Khan, Sophie Dahl, Rachel Weisz, Claudia Schiffer and Debra Messing.
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