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Follow on Google News | IntePro Ltd Helps Zenloc Security Systems Ltd to Establish a Global PresenceThis year sees Zenloc Security Systems Ltd., the company behind the award-winning Zenloc Portable Alarm, build on its success in the UK and establish an international presence
By: Jumping Spider Media Zenloc requested the assistance of IntePro to establish a global network of Zenloc offices to assist the company in expanding the sales network for the groundbreaking ‘Zenloc’ container alarm. Russell Byrne, Managing Director of IntePro, explains the business model the company used to do this: “Based on our groundbreaking Incentive Driven Empowerment Model (IDEM), we identify key partners for Zenloc and set these partnerships up based not on the classic ‘what can you do for our client’ approach, but on the ‘what can we do to help you, help our client’ approach. This extends to assisting in drawing up simple but effective routes to market, without all the peripheral marketing and sales dogma that so often detracts from the simple process of presenting to the relevant market place a very good product that is well supported by a sound and driven sales initiative.” IntePro has established an organic model based on a central belief in the product - the Zenloc - and what the product can do for the container security industry and beyond. This belief in the Zenloc came about after IntePro gave the transport alarm to its target partners to evaluate, giving them all the tools they needed to objectively assess the product and make their own decision about whether to become part of the sales network. This approach, not based on any persuasive powers of either Zenloc Security Systems Ltd. or IntePro Ltd., has led to a concerted, targeted expansion of the Zenloc network throughout the world, with belief in the Zenloc Portable Security Alarm at its very core. Byrne further explains what IntePro have brought to Zenloc’s table (as well as that of their partners): “IntePro, with its experienced marketing and sales resources, have the capability to administer sales and marketing related support to the global sales and marketing needs of Zenloc and Zenloc’s partners as they grow and expand. This is a highly cost effective approach for our clients and largely does away with overheads which inhibit cash flow related to this function, especially on a global model. This approach frees the sales offices of Zenloc to focus on what they do best: sell this innovative product and support their regional customers backed up by IntePro Ltd. and Zenloc Security Systems Ltd. To find out further information on this innovative trailer alarm, and the network of support which brings it to market, visit http://www.zenloc.com/ Editor’s Note: Zenloc Security Systems Ltd. (http://www.zenloc.com/) # # # Editor’s Note: Zenloc Security Systems Ltd. (http://www.zenloc.com/) End
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