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Follow on Google News | New Study on Mobile Payment Technologies and Strategies PublishedFast Market Research recommends "Mobile Payment - Advanced Technologies (NFC), Strategies And Future Of Remote & Proximity Payment In U.S" from Markets and Markets, now available
In 2009, the value of mobile payment transactions in the U.S. was $5.2 billion, constituting 6% of the global value of mobile payment transactions; For more information or to purchase this report, go to: - http://www.fastmr.com/ Partial Table of Contents: TABLE OF CONTENTS EXECUTIVE SUMMARY FACTORS DRIVING ADOPTION OF NFC MOBILE PAYMENTS FACTORS RESTRAINING ADOPTION OF NFC MOBILE PAYMENTS CHOOSING THE RIGHT BUSINESS MODEL REPORT PURPOSE 1 INTRODUCTION 1.1 REPORT CATALYST 1.2 REPORT STRUCTURE 1.3 RESEARCH OBJECTIVES 1.4 RESEARCH METHODOLOGY 2 STRATEGY FORMULATION 2.1 MOBILE PAYMENTS - MARKET STRUCTURE 2.1.1 DEFINING MOBILE PAYMENTS 2.1.2 NFC BASED MOBILE PAYMENTS - EVOLVING MARKET IN THE U.S. 2.2 SEGMENTATION OF U.S. PAYMENTS MARKET BY TYPE AND SIZE 2.3 OPPORTUNITY FOR NFC BASED PAYMENTS- HUGE CASH TRANSACTIONS 2.4 MOBILE PAYMENTS - MARKET ESTIMATE 2.4.1 MARKET SIZE AND GROWTH TRENDS OF MOBILE PAYMENTS 2.4.2 MARKET SIZE AND GROWTH TRENDS OF PROXIMITY MOBILE PAYMENTS 2.5 WINNING IMPERATIVES FOR DEPLOYING NFC MOBILE PAYMENTS 2.5.1 EVALUATING BUSINESS MODELS FOR DEPLOYING NFC MOBILE PAYMENTS 2.5.1.1 Operator dominated model 2.5.1.1.1 Benefits and drawbacks 2.5.1.2 Financial institution dominated model 2.5.1.2.1 Benefits and drawbacks 2.5.1.3 Collaborative model 2.5.1.3.1 Benefits and drawbacks 2.5.2 RISK AND BENEFIT ANALYSIS FOR VARIOUS STAKEHOLDERS 2.5.2.1 Collaborative model is best for all stakeholders 2.5.2.1.1 Collaborative model value chain 2.6 VALUE PROPOSITION OF NFC MOBILE PAYMENTS 2.6.1 CUSTOMERS 2.6.2 MOBILE OPERATORS 2.6.3 MERCHANTS 2.6.4 APPLICATION DEVELOPERS & MANUFACTURERS 2.6.5 BANKS 2.7 NFC IS THE FUTURE OF MOBILE PAYMENTS 2.7.1 COMPETITIVE DEVELOPMENTS IN NFC AND MOBILE PAYMENTS 2.7.2 STRATEGIES ADOPTED BY BANKS TO INCREASE THE ADOPTION OF PROXIMITY MOBILE PAYMENTS 2.8 FUTURE OUTLOOK OF MOBILE PAYMENTS MARKET 2.8.1 MOBILE PAYMENTS MARKET DYNAMICS 2.8.1.1 Factors supporting the demand for mobile payments 2.8.1.1.1 Social networking and gaming improves the demand for mobile payments 2.8.1.1.2 Increase in the number of mobile phone users 2.8.1.1.3 Growing penetration of mobile financial services among mobile phone users 2.8.1.2 Factors hampering adoption of mobile payments 2.8.1.2.1 No legal framework and lack of unified standards specific to mobile banking 2.8.1.2.2 Security and authentication issues hampering adoption of mobile payments 2.8.1.2.3 Extensive banking network and excellent infrastructure 2.8.1.2.4 Integrating diverse stakeholders remains a challenge for banks 3 CASE STUDIES 3.1 THE STATE BANK OF COLORADO IMPLEMENTS CONTACTLESS MOBILE PAYMENT SERVICE 3.1.1 OBJECTIVE 3.1.2 THE STATE BANK OF COLORADO 3.1.3 PURPOSE OF OFFERING MOBILE PAYMENTS 3.1.4 COLLABORATING WITH BLING NATION TO FULFILL THE OBJECTIVES 3.1.5 MORE BUSINESS ACCOUNTS AND SATISFIED CUSTOMERS 58 3.1.6 REDUCTION IN PROCESSING COST FOR MERCHANTS AND INCREASE IN CONVENIENCE FOR CUSTOMERS 3.1.7 CONCLUSION 3.2 INITIATIVES TAKEN BY VISA & DEVICEFIDELITY TO BOOST ADOPTION OF PROXIMITY MOBILE PAYMENTS 3.2.1 OBJECTIVE 3.2.2 ABOUT VISA 3.2.3 ABOUT DEVICEFIDELITY 3.2.4 REASON FOR OFFERING NFC MOBILE PAYMENTS 3.2.5 VISA SELECTS DEVICEFIDELITY FOR NFC MOBILE PAYMENTS 3.2.6 VISA SELECTS APPLE'S IPHONE DUE TO ITS POPULARITY 3.2.7 POSITIVE IMPACT ON BANK'S REVENUES AND ITS CUSTOMERS 3.2.8 INCREASE IN CONVENIENCE FOR CONSUMERS 3.2.9 IMPACT ON PROFITABILITY AND EFFICIENCY OF MERCHANTS 3.2.10 BENEFITS FOR DEVICEFIDELITY 3.2.11 CONCLUSION 4 VENDOR ANALYSIS 4.1 KEY FINDINGS 4.2 VENDOR BENCHMARKING 4.2.1 TECHNOLOGICAL BENCHMARKING 4.2.1.1 Trusted service manager/application provider 4.2.1.2 NFC Hardware and Sticker/MicroSD card manufacturers 4.2.2 BENCHMARKING BASED ON SERVICES PROVIDED 4.2.2.1 Trusted service manager/application provider 4.2.2.2 NFC Hardware and Sticker/MicroSD card manufacturers 4.2.3 BENCHMARKING BASED ON THE FEATURES AND SECURITY ASPECTS 4.3 VENDOR PROFILING 4.3.1 BLING NATION 4.3.1.1 Products and services 4.3.1.2 Recent developments 4.3.2 MFOUNDRY 4.3.2.1 Products and services 4.3.2.2 Recent developments 4.3.3 OBOPAY 4.3.3.1 Products and services 4.3.3.2 Recent developments 4.3.4 BOKU 4.3.4.1 Products and services 4.3.4.2 Recent developments 4.3.5 CLAIRMAIL Full Table of Contents is available at: -- http://www.fastmr.com/ About MarketsandMarkets MarketsandMarkets (M&M) is a global market research and consulting company based in the U.S. The company publishes high-level strategically analyzed reports for over ten industry verticals and serves as a business intelligence partner to Fortune 500 companies across the world. View more research from Markets and Markets at http://www.fastmr.com/ About Fast Market Research Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available. For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156. # # # Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available. End
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