Instead of trying to display as much of the site as possible, include the main category names first so visitors will see it as they arrive. It will help them maneuver the site better and they will know precisely where specific content will be housed.
Taking into account the fact that users will be holding the device in their hands. Make sure the feel of the mobile site is very natural. Tests of a prototype should include moving the device around to properly gauge its usability.
Proper testing should be seen all the way through. It may be important to get a mobile site ready to stand up against competitors, but it’s also important to release a product that works to its greatest potential. Reputation of a brand may be at stake.
While testing, remember that variety is key. With all of the different mobile devices available on the market today, you will want one that is accessible on all of them. What may look great on an Android may not look good on an iPhone. Being able to please an audience is very important with mobile sites.
The free report from Mequoda Group also addresses these usability tips:
-Mobile site usability tip #1 – Choose the underdog.
-Mobile site usability tip #2 – Know in advance which types of mobile units your audience is using.
-Mobile site usability tip #3 – Remember user input.
To learn mobile publishing strategies for usability, design and content distribution, start with Mequoda Group's free Mobile Site Design Tips for Publishers.
To receive a free digital copy of Mobile Site Design Tips for Publishers visit http://www.mequoda.com/
Mequoda Group constantly strives to help publishers succeed online by providing them with an array of services, including free daily tips, free reports, webinars, live events, consulting services and software services.
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