Outrank.com Clients Enhance Their Local Search Listings with Customer Reviews

Aug. 10, 2010 - PRLog -- The power of online customer reviews can dramatically enhance the effectiveness of local business listings. Outrank.com, which optimizes Google Places local business listings for small businesses, encourages its clients to seek out customer reviews.

"Customer reviews have a strong influence on getting customers to pick up the phone," said David Rubin, CEO of Outrank.com. "They also help businesses establish and build their credibility online."

Reviews are more important than ever, as Google’s recently launched Caffeine search engine infrastructure emphasizes local search results. Customer reviews are a great addition to the local optimization work Outrank.com performs.

"In addition to listing their own reviews, the search engines compile customer reviews from a number of ratings websites, including Yelp, CitySearch, and Judy’s Book," Rubin said. "The combined power of these reviews to attract potential customers is apparent when we talk to small business owners."

Outrank.com helps its clients drive local business with an optimized website and search engine presence. Outrank can quickly get a business on the front page of major online search engines and help them draw more customers at a local level.

"Local optimization provides a tremendous amount of opportunity for businesses," Rubin said. "Outrank.com cannot stress this enough."

To read more about this topic, check out the Outrank.com blog at http://outrankcom.net/google-tags-now-available-nationwid....

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Outrank.com is a leading provider of local search engine placement services for small businesses nationwide. The company helps its customers attract more phone calls by building an optimized website designed to rank highly in the search engines. With its extensive search marketing experience, Outrank.com uses its proprietary optimization techniques to achieve front page ranking in local search engine results.

Outrank.com’s parent company ProfitFuel was founded in 2002 and has been named one of the fastest growing private companies in the U.S. by Inc. magazine; one of the fastest growing private companies in Central Texas and a 2010 Best Places to Work in Austin by the Austin Business Journal; and one of the Best Companies to Work For in Texas 2010 by Texas Monthly.

For more information on Outrank.com please call 877-332-4321 or visit their website at http://www.outrank.com.