The Russian ad market had strongly suffered the effects of the economic crisis in 2009. With around 55% market share in advertising expenditure, the free TV industry had clearly reflected the weakening of the ad market in the country, falling 20% year over year. In the first semester of 2010, TV advertising increased 8% compared with the same period last year.
Detailed figures and analysis of Q1 2010 pay and free TV revenues are now available through Dataxis Intelligence’
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DATAXIS, is an international market research company that covers 4 play markets worldwide. Our online database contains detailed and up to date data on subscribers, revenues & ARPUs as well as annual forecasts on major operators and technology suppliers.