Aug. 7, 2010
-- the reasons for the lack of availability of beautiful clothes for the plus sizes is more than just a lack of designers - mostly it is about the lack of vision of the shops who just do not get it. This has resulted in a massive change in the way plus sized ladies shop. No longer wanting to be insulted in a store 'we do not have anything in your (huge) size' scenario - they are finding the Internet more exciting. So the stores are going to have to make a major move if they are going to get into this very lucrative and neglected market. For most of them it is already too late because the culture of shopping on-line in the convenience of your own home or office is now much easier than trudging through shops only to be disappointed at not finding something special that fits your individual shape. http://images.vogue.it/imgs/galleries/vogue-curvy/visto-s...
# # #
Stylecache is a new resource for plus size women to find fashion forward stylish apparel. I am now on a mission to pursue manufacturers and up & coming designers/students to start designing the pieces this audience wants so much!