Aviatech Wins American Marketer of the Year (AMY) Green Marketing Award

Aug. 4, 2010 - PRLog -- Aviatech (http://www.aviatech.com), San Diego’s premiere interactive agency, has announced it was recently awarded the American Marketer of the Year (AMY) Award for their Green Marketing campaign for client The Cleaning Authority. The AMY Awards were presented by the San Diego American Marketing Association at a recent gala event in Coronado. The Awards recognize work that has succeeded in connecting businesses with their customers, and considers several criteria including effectiveness, quality, style and execution. The panel of judges consists of experienced marketing and communications professionals.

The campaign was a complete brand repositioning for The Cleaning Authority, one of the first residential cleaning concepts to shift their cleaning platform to be environment-friendly. As their Agency of Record, Aviatech was tasked with re-branding the company to appeal to today’s eco-friendly consumer, and to elevate the overall brand image with a fresh new look. The fully integrated marketing campaign introduced an all new Green Clean logo design, a cutting-edge website with an interactive “virtual home” to illustrate the Detail Clean Rotation System, TV ads, online media, print and collateral.

Tim Evankovich, owner of The Cleaning Authority, said he was not surprised to see the interactive agency receive this honor and commented on the Aviatech team’s keen understanding of the target audience. “Aviatech helped us connect with women, mothers and wives in a way we weren’t able to before.  Being our base market, this was crucial in allowing us to succeed.”

Aviatech CEO Dwight Gould was pleased to see his team bring home this honor and stated, “We truly appreciate the recognition of our team by the American Marketing Association. It’s a wonderful thing to receive the validation of great work from such a respected organization, in addition to the sales success it has generated for our client.”

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Founded in 2001, Aviatech is a San Diego-based full service advertising agency specializing in digital and integrated marketing communications. Aviatech offers full creative and web design & development services, strategic media planning and placement, search marketing, lead generation, social influence marketing, mobile marketing, and in-depth campaign metrics and analysis. The company is well-known in the franchise, hospitality, and home service industries. For more information about Aviatech, please visit http://www.aviatech.com. Follow us on Facebook at http://www.facebook.com/Aviatech or visit our blog at http://blog.aviatech.com.