The study by http://www.MyVoucherCodes.co.uk polled 1,193 teenagers, asking them if they think they are influenced by their parents and if the opinions and beliefs of their mum or dad sway their decision making.
The results revealed that 71% of the respondents support the same football team as one or both of their parents and 54% say they are more likely to support the same political party as their mum and dad. Of those that support the same football team, 89% admit that they only support the team because one or both of their parents do.
Over 1 in 3, 34% of the teenagers polled admitted that they are more concerned about impressing their parents than they are their teachers. A further 48% cited that they will discuss their higher education choices with their parents and 7% claim their parents will choose their future university.
17% of the teenagers asked by http://www.MyVoucherCodes.co.uk admitted to feeling ‘pressured’
When asked ‘do feel influenced by your parents?’ two thirds of the female respondents, 66% admitted that they do, compared to 47% of the male respondents who claim to feel influenced by their parents.
Andy Cole, parenting expert at http://www.MyVoucherCodes.co.uk has said the following about the findings;
“It is nice to see that kids care more about the impression they make on their parents than their teachers; I would like to think that they are concerned about what their teachers think too, but that they simply want to impress their parents more than anyone else.”
He continues,
“It is sad that some of the teenagers asked don’t feel supported by their parents. I am sure that their parents do care, but perhaps don’t show it all of the time. Taking kids out for rewards and days out are a great treat and sites such as MyVoucherCodes.co.uk offer great discounts on fun experiences, fashion and restaurants.”
LINK http://www.MyVoucherCodes.co.uk
***ENDS***
For more information, please contact Charlotte Horsfall, 10 Yetis Public Relations Agency on 01452 348 211, charlotte@10yetis.co.uk
EDITORS NOTES
Mark Pearson, MD of MyVoucherCodes is a regular media contributor regarding online shopping and the credit crunch. At 29, his personal worth is more than £30 million. Mark was previously a trainee chef working for Gordon Ramsay at Claridges, London.
MyVoucherCodes has had sales exceeding £481m in the last year
Consumer savings on online shopping via MyVoucherCodes.co.uk up from £28m in 2008 to £52m in 2009.
MyVoucherCodes is the UK’s most popular discount site.
