- July 23, 2010 - NEW RICHMOND, Wis. --
Athletic Girl Apparel has been awarded U.S. Patent 7,581,548; the most innovative hair accessory since the Scrunchie. The new product line will be marketed under the trademark name Scrunchables™
and is expected to capture a “significant”
segment of the billion dollar hair accessory market.
Advantages and benefits are…
• Synchronized Fastening System™
• No Wrapping or Twisting of Fabric Required!
• Holds Hair More Securely!
• Creates a Promotional Billboard!
• Superior Appearance!
• Reversible – Two Scrunchies in One!
are reversible making it two scrunchies in one, creating added value for the consumer. Its simple construction and Synchronized Fastening System™ creates a more cost effective and superior method to secure the hair without twisting, producing a billboard to display the desired fabric or printed design. An example could be a multi-colored piece of fabric on one side and a solid color piece of fabric or printed design on the other side. Another example could be stars on one side and soccer balls on the other side. The options are endless. In addition to being reversible, Scrunchables™
can also be worn on top of the ponytail instead of the traditional method of pulling the ponytail through the hole.
Current plans are to produce several versions of Scrunchables™
, one for small children (Scrunchables™
, another for adults (Scrunchables™
Hair Scrunch) and a sport version for female athletes (Scrunchables™
Sport Scrunch). An example of the sport version could have the primary team color and soccer balls on one side and the secondary team color and soccer balls on the other side. Another example of the sport version could have the primary team color on both sides with soccer balls and basketballs on opposite sides. Another example of the sport version could have the primary team color and footballs on one side and the secondary team color and volleyballs on the other side. The options are endless.
Athletic Girl Apparel helps coaches and female athletes of all ages pursue excellence! This new U.S. Patented Scrunchie, brand name Scrunchables is expected to capture a large segment of the worldwide hair accessory market. For additional product information please visit www.AthleticGirlApparel.com.
Hair Scrunch, Scrunchables™
Sport Scrunch and Synchronized Fastening System™ are trademarks of AthleticGirlApparel.com.
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