Advantix Marketing's 24/7 Online Reputation Management Report Center

July 20, 2010 - PRLog -- Dallas, Texas  Advantix Marketing announced today that they have included their Online Reputation Management (ORM) Program’s results in their 24/7 Report Center.  Specifically, the Report Center will provide the results of the ORM program –  It documents each review submitted and provides the link to the review.

Advantix Marketing is adding reviews to Google, Yahoo and Bing, and to another 25 Social Media Websites like Yelp, Kudzu, Judysbook, Insiderpages, and Merchant Circle.

All businesses can be subject to bad publicity. All it takes is one negative comment on a blog or website with the right (or wrong) mix of traffic to drive a businesses’ reputation into the dirt.  If a business has not heard of or is not employing Online Reputation Management (ORM), here are the basics and why this is something every business needs to start doing now.

What is Online Reputation Management (ORM)
ORM is the process of following online references or reviews to a brand, company, person or service while having a plan in place to deal with any negative feedback.  It is a three-step process:

   •   Monitor – Maintain an ongoing system for researching and keeping track of public perception.  

   •   Evaluate – Consider individual feedback.

   •   Take action – Implement a strategy to negate the negative review.

ORM is typically considered to be a mix of marketing and public relations. There are numerous firms offering ORM services that vary significantly in services delivered.  Advantix Marketing believes it is one of the most professional and we deliver results.

Why Businesss must have an Online Reputation Management Program
Businesses live by their reputations and a poor reputation can have a negative impact on their services and sales while a stellar reputation can increase customers and lead to a very, very successful company.

How to Handle Negative Publicity
Ideally, with every project taken on and every relationship formed, businesses need to work toward building a professional reputation. Advantix Marketing can enhance the effectiveness of a positive review by providing leadership and direction with a successful program that builds stellar reputations.

But even if a business does everything right, there may come a time when negative publicity raises its ugly head. Harmful feedback can happen for many reasons – a misunderstanding, a wrong-doing on by an employee, varying points of view, a disgruntled former employee, a competitor, or any number of other reasons.  

How a business reacts to negative feedback is dependent on the type of comment, who said it, what forum it was said in, and the potential it has to damage a business’s reputation.  There are best practices to gauge the risk of negative publicity and determine how best to handle it.  Advantix Marketing has a strategy that successfully guides its clients in this process.

Advantix Marketing has a strategy for Online Reputation Management.  It works and is inexpensive.  Call Advantix Marketing today to find out more.  817-424-1400.

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Advantix Marketing, LLC is a web marketing company that increases business profitability via the Internet. We have been in business for over 9 years. Specifically, we specialize in placing businesses at the top of the major Search Engines, and building stellar reputations for the companies we represent. With search engine rules constantly changing and the competitive field getting progressively more crowded, it’s imperative that businesses ensure that their company can be found at the top of the major Search Engines. Being at the top of the major Search Engines significantly increases business, and Advantix Marketing, LLC provides this benefit at a high Return on Investment (ROI).

Our strategies are based on solid marketing principles, adherence to Best Practices and our commitment to maximize profits for our customers. Our unwavering commitment is what has led Advantix Marketing, LLC to rapidly grow and garner more and more business throughout the country.