A Movement Toward Natural Skin Care

July 18, 2010 - PRLog -- More and more people are realizing the benefits of natural products and no market has been affected by this more than the skin care industry.  Rather than looking to large corporate brands, buyers are turning to smaller, more responsible companies for their skin care needs.  Long gone are the days when people would blindly accept a company putting unknown ingredients in their products, today people want to understand what it is they are purchasing, why the given ingredients have been added, and the effect these ingredients will have on their bodies.

Mad Hippie Skin Care from Maine is one such company that is making waves in the new skin care industry led by the conscious and informed consumer.  Mad Hippie has just released their third product, a natural Vitamin C Serum, that helps reduce signs of aging while increasing skin's natural resilience.  The serum features 15% Vitamin C as well as Vitamin E, Hyaluronic & Ferulic Acid.

In recent years, studies have found that topically applied vitamin C & E can reduce the damaging effects of UV exposure by as much as 400%.  A recent study at Duke University found that when Ferulic Acid, a naturally occurring substance found in plant cell walls, was added to Vitamins C & E, this photo-protection was doubled to 800%.  Read more about this effective combination here - http://www.madhippie.com/index_files/vitamin_c_serum.htm

This antioxidant rich serum not only has the benefits of reducing UV damage, but also has been shown to enhance collagen production and naturally reduce the appearance of skin discoloration and age spots.

The Vitamin C Serum is an effective addition to Mad Hippie Skin Care’s natural line of products.  To learn more about Mad Hippie and effective natural ingredients in skin care, visit their website at http://www.madhippie.com

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Mad Hippie Skin Care Products is a socially responsible company that focuses on helping people look their best. Mad Hippie donates 10% of all profits to conservation.