Carrollton, Texas. After much anticipation the 2011 Ford Fiesta has made its way to the US and is being delivered to dealerships across the nation. This fuel efficient and nimble little vehicle is a combination of clever design, economy and safety. However, the most innovative aspect of the new Ford Fiesta appears to be the abundant buzz created by promotion experts at Ford. No other Ford vehicle has been launched with as much creative fervor and gusto. In past months Ford has done an exceptional job of creating a wide fan base for the Fiesta. By participating in interactive forums and contests, consumers have made videos, written letters and communicated directly with Ford Motor Company about the Fiesta. It appears that people have taken the bait and are genuinely hooked on a car they have yet to test drive.
The Fiesta launch is much more than ad campaign it’s a “Movement”
Of course, the innovative Ford Fiesta Movement would not be as successful if the car was not equally as revolutionary. The Fiesta’s 1.6L Ti-VCT Duratec ® 14 Engine with twin independent variable-cam timing delvers an estimated 40mpg during highway driving. MacPherson strut front suspension and twist-beam rear suspension add excellent maneuverability and make the Fiesta fun to drive. The Fiesta has more standard airbags than any other vehicle in its class and the Ford patented, SYNC ® hands free calling, 911 Assist and sophisticated navigation system allow the driver to navigate to destinations safely and efficiently. Vehicle personalization features allow Fiesta owners to express their own style and creativity. Body-side tattoo graphics are available in 18 different designs. Illuminated gear indicator shift knobs and LED generated interior light kits are available in a variety of colors for those that wish to add personal ambiance to the vehicle interior. Many of the exterior graphics and interior elements will continue to brand the vehicle by incorporating the Fiesta model name in the designs.
The Fiesta will definitely infuse the Ford lineup with some new blood and already has the markings of a top seller. With a starting MSRP of $13,320 plenty of new car shoppers will be considering this very hip and efficient little car. Ford dealerships across the nation are taking more orders than anticipated and getting ready to sell plenty of Fiestas in 2010 and 2011.
To learn more about the 2011 Ford Fiesta visit http://www.spford.com or to browse a full lineup of beautiful new 2010 and 2011 Ford vehicles see http://www.spford.com/
