National Ice Cream Day Event - Sunday July 18, 2010

July 6, 2010 - PRLog -- How Come Gelato: Italian Ice Cream Tastes So Good?

Dolcesco Gourmet Gelato and Gelato Café team up to celebrate National Ice Cream Day on Sunday July 18, 2010.

Las Vegas, NV July 7, 2010 – National Ice Cream Day on Sunday July 18, 2010 is the perfect day to sample Italian ice cream – gelato.  Gelato dates back to the 16th century and is the delicious dessert which was served to European high-society.  Kings and Queens would feast on this cool creamy dessert which is said to have originated in Florence, Italy and then spread throughout Europe and then into the United States.

What is the difference between Italian ice cream - gelato vs. traditional American ice cream?

Gelato translated from Italian means frozen, but this term in Italy is used to describe ice cream.  In the United States, in order to call a frozen dessert ice cream, there are certain guidelines.  For example, the product should have a minimum of 10% butter fat.  Most premium ice creams on the market have up to 18% butter fat. Dolcesco’s flavorful milk-based gelato contains from 4 - 8% fat, while their delightful fruit gelato (sorbet) is water-based and contains no fat while still having a creamy consistency.

Gelato is typically made with fresh fruit or other ingredients such as chocolate (pure chocolate, flakes, chips, etc.), nuts, small confections or cookies, or biscuits.  Gelato made with water and without dairy ingredients is known as sorbetto (sorbet) – thus lactose free.  Traditionally, milk-based gelato originated in northern Italy, while the fruit and water based sorbetto came from warmer southern Italy.

Gelatos and sorbets contain less air whipped into the product over American ice creams and are also displayed and served at a slightly warmer temperature.  This gives gelato and sorbet a more-dense, smoother and richer creamy taste sensation.  Gelato is perfect for health conscious consumers because it tastes better than traditional ice cream, while having less fat and calories.

                                                 Fat                        Air                         Calories*
Dolcesco's Italian Gelato     4% - 8%              25% - 35%          140 – 180
Dolcesco's Italian Sorbet     0%                       25% - 35%           120 – 160
American Ice Cream             10% - 18%         Up to 100%          210 – 270
*Based on 4oz servings

In 1984, then President Ronald Reagan declared the month of July as National Ice Cream month, with the third Sunday in July as being National Ice Cream Day.

Dolcesco is a manufacturer and distributor of premium Italian gelato, made in the traditional artisan method of small batches with superior ingredients.  Gelato Café is one of Las Vegas’ premier gelato retail locations which proudly serves Dolcesco’s gelato.  Gelato Café is located on Las Vegas Blvd., on the Plaza in front of Fashion Show Mall – directly across from The Wynn.

On Sunday July 18, 2010, Gelato Café will celebrate National Ice Cream Day with a promotional special – try any flavor for $2.00 in their mini-cup (normally $3.00) OR take 20% off any larger size gelato product (cone, cup, shake or smoothie) from 11:00am – 8:30pm.  Come treat yourself like a king or queen for the day and see why rich smooth creamy gelato tastes so good!

Dolcesco’s Gourmet Gelato – A creamier ultra-premium taste sensation with ¼ the fat and ½ the calories over traditional premium American ice cream.

Dolcesco’s Gelato Master is available for additional interview opportunities.
Limited opportunities are available for media personnel to watch and/or make a batch of gelato.  

Contact:
Ken Owens – Sales/Service Specialist
Dolcesco LLC
702-243-5286
Ken@Dolcesco.com
http://www.Dolcesco.com