They say a picture is worth a thousand words; well then a video is worth a hundred thousand. Utilizing online videos is one of the fastest trends in marketing today and the good news is it’s easier and cheaper to accomplish than ever before.
As internet speeds and compression technology have advanced the dominant trend on the internet has been to harness the power of videos. Online visitors want quick access to information and properly constructed videos provide just that. They also allow visitors the chance to see and hear directly from a company.
It’s no wonder that one of the most highly ranked websites in the world is YouTube. It consistently ranks in the top 5 websites globally and close to 700,000 websites currently link to YouTube. The indoor air quality industry’s only dedicated marketing and public relations firm, Cochrane & Associates, unveiled the IAQ Video Network to the industry and the general public earlier this year. The online video network brings news and video content to industry professionals, environmental regulators and the public and can be found at http://www.IAQTV.com.
Cochrane & Associates launched the online video service to provide educational content that highlights industry events, conferences, companies, equipment and other news that is affecting the IAQ industry. To date videos have been released for the 2010 Indoor Air Expo presented by the Indoor Air Quality Association (IAQA) and the Air Conditioning Contractors of America (ACCA), Environmental Information Association’
“We are now offering short commercial video production services for companies in the IAQ or related industries,”
To learn more please visit http://www.cochraneassoc.com or http://www.IAQTV.com, email info@cochraneassoc.com or call (602)510-3179.
To read an informative article about utilizing online videos to promote your business visit http://archive.constantcontact.com/




