www.dbdmedia.com
www.theitjobboard.co.uk
21 June 2010: DBD Media, the search engine marketing specialist, has been appointed by online IT recruitment specialist, The IT Job Board, to execute a pay-per-click (PPC) advertising campaign to drive IT professionals to its European network of IT recruitment websites in the UK, Germany, Holland and Belgium.
Launched in April 2002, The IT Job Board has rapidly become one of the leading online IT recruitment specialists in the UK and Europe. Bridging the gap between clients looking to fill IT roles and candidates seeking permanent and contract work. The UK site boasts an active monthly user community of over 400,000 IT professionals who can view over 17,000 jobs per day.
Jamie Bowler, head of marketing at The IT Job Board said: “As an online business, we recognise the importance of driving increased traffic to our stable of sites across the UK and Europe. We feel confident that DBD Media will support us in increasing our online reach.”
Nigel Muir managing director of DBD Media said: "We are delighted to be working with the team at The IT Job Board. Their websites are some of the strongest in the sector, and our remit is to help make them the No.1 port of call for IT professionals looking for new career opportunities.
DBD Media's team have considerable experience of delivering results through the search engine channel for both jobs boards and recruitment consultancies. Our PPC campaign management processes and technology will allow The IT Job Board to increase their share of searches in this sector, and provide further value to their recruitment advertisers"
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For further information, please contact:
Tim Banks
dbd@midnight.co.uk
01273 666200
Katrina Suppiah
Publicite Ltd (for The IT Job Board)
020 8543 6582
About DBD Media
DBD Media is an independent search engine marketing (SEM) specialist that delivers best practice paid and organic search (PPC and SEO). Founded in 2000, DBD Media’s success in driving customer acquisition and return on marketing investment for clients has secured its position as one of the UK's leading search engine marketing agencies.
DBD Media is a member of the IPA, and sits on its Search Marketing Advisory Committee.
DBD Media’s team of experts take a strategic and transparent approach to search, collaborating with clients to ensure business, marketing and revenue objectives are at the core of search campaigns. The company’s diverse client portfolio ranges from global brands to Internet start-ups, across the retail, travel, finance, recruitment, publishing and charity sectors.
About The IT Job Board
The IT Job Board group of companies was set up in April 2002 in recognition that recruitment in the IT sector was increasingly dominated by the internet.
Today, The IT Job Board (http://www.theitjobboard.co.uk) is the UK's biggest IT specialist recruitment website with over 17,000 (as at June 2010).
Online technology enables sophisticated targeting - for example by skill, region or experience - of The IT Job Board's database of 800,000 IT professionals. The company always tries to get closer to candidates either via planned content campaigns, or through the use of social networks.
The site also offers employers services such as branded job postings, a featured employer zone, targeted email campaigns and guidance on advertising copy. The managed campaign service filters responses to provide companies with a shortlist of applicants most suitable for the advertised position.
The IT Job Board's clients include Sky, the Medical Research Council, Opsera, Standard Life, Royal Parks, Accenture and Yahoo!.
