SEO services can bring you potential customers.

June 16, 2010 - PRLog -- “In the minds of many Web merchants and publishers there’s not much distance between the terms “search engine optimization consultant” and “snake oil salesman,” Jerry Booth CEO at Fresh Traffic comments. “That’s partly because SEO—the attempt to bring more traffic to a website by improving its ranking in the unpaid section of a search results list—is a messy art with many complex variables. It’s also because so many so-called SEO consultants prey on gullible clients.  These types are usually web designers, quick buck merchants and black hat consultants with little knowledge who try to game the search engines through underhanded tactics like keyword stuffing and invisible text”.

The Fresh Traffic Group have been in the field of SEO for over 10 years, supplying their clients page 1 results in Google, Yahoo and Bing, The client’s website is analyzed by SEO experts and then a structured plan is put into place. Continuous monitoring of the website is key to maintaining strong positions once achieved.

SEO is of two types, on-page optimization and off-page optimization. On-page optimization contains certain factors of one’s website that are controlled by coding on the page. Those factors like Meta tags (title, H1, alt, Meta description and Meta keywords), keyword research and content writing, etc. These are the basics to help search engines spiders in understanding clearly title, picture, content and keywords of a web page which help search engines crawl and index them easily.

Off-page optimization contains factors that are off-site which means that one is not required to edit or code the web pages.  Instead, factors like social book marking, directory submissions, article directories and press release sites are used, as well as, getting back links in different forms.

Booth goes on to say, “As paid search becomes a less attractive option with marketers having optimized their paid portfolios and keyword prices skyrocketing, SEO appears to be the new frontier in search.  If you look at the organic web as a whole — SEO, social media, blogs, news, etc. — the part that’s the most actionable and measurable today is SEO.”

He cites iProspect’s “Search Engine User Attitudes Survey,” which reports that 72% of clicks derive from organic search vs. 28% from paid.

The reality is that Canada is playing catch up in the Internet marketing and search engine optimization arena over Europe and US.  This was one main reason for bringing Fresh Traffic Group to Canada.  With offices in Vancouver, Toronto and Winnipeg their hope is to bring World Class SEO Services to business here to close the gap.

Booth says, “We feel very confident about helping any business reach their goals with every client we work with having a page 1 result for major keywords.”

"Investing in natural search should be a no-brainer for big brands and small business alone -- data shows that up to 92 percent of clicks occur in natural search rankings, but paid search uses up the majority of a marketer's search budget."

With a expert team ready and waiting, if you’re a Canadian business wanting to play on a local , national or global stage on the search engines, pick up the phone today.

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About Fresh Traffic Group - www.freshtraffic.ca

Fresh Traffic Group, operated by former Marketing Director of Google UK, Jerry Booth, specializes in organic search engine optimization (SEO) and search engine marketing (SEM), helping company websites to place high on the pages of the major search engines such as; Google, Bing and Yahoo. The company is headquartered on the 16th floor of the CanWest Global Building in Winnipeg, MB Canada.

For further information or to book an appointment to meet, contact: David Guspodarchuk, Sales Manager, 204-942-4200 ext. 2225, david@freshtraffic.ca