Copywriting Masterclass, the new ebook from ABC Copywriting
ABC Copywriting, the copywriting agency based in Norwich, Norfolk, has published a new ebook entitled ‘Copywriting Masterclass’
ABC founder Tom Albrighton, who wrote the copywriting ebook, says his aim is to help aspiring copywriters take a short-cut to the techniques that helped him build up a successful copywriting agency. ‘I learned copywriting pretty much as I went along,’ he reveals. ‘As a result, I found out what works – and what doesn’t – from direct experience. But readers of this ebook will be able to make use of my knowledge without nearly as much time and trouble.’
Copywriting ebooks are an increasingly popular way for aspiring copywriters to learn the tricks of the trade directly from practitioners. While commercially available books are obviously oriented towards content that will sell through physical retail outlets, ebooks have a much freer reign to include whatever is most directly relevant to the audience. ‘For my money, a copywriting ebook is one of the best ways to access genuine, distilled knowledge in a cost-effective format,’ says Tom. ‘What’s more, the fact that the book is a PDF makes it incredibly easy to find passages you want to refer to again, or search the text for guidance on a particular topic.’
‘Copywriting Masterclass’
To find out more, download a free sample and buy the book, visit http://www.abccopywriting.com/
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