Rather than using hair models for the hands-on demonstrations Alpha House -- an exceptional non-profit organization that provides shelter and counseling to pregnant women, victims of domestic violence, and women going through a pregnancy of crisis – identified women facing a unique set of circumstances where experiences aimed at providing a boost in confidence may assist their successful re-entry into the job market. Through this unique professional development and charitable event, these women were provided with a comprehensive beauty consultation, a professional hair and makeup makeover, and insight into their resumes as well as interviewing tips and coaching. Additionally, each woman will be provided with a care package designed to provide them with the products and tools necessary to maintain their new professional look.
Matthew Pinto, Technical Director and Head of Education for Organic Salon Systems said “A primary theme of our Salon Professional Development Program is that our more natural and organic products perform better than their less natural and organic alternatives. Chemicals found in many hair colors, especially ammonia, can be corrosive to the hair cuticle and leave the client’s hair shaft damaged even before the cutting and styling occurs. We are fortunate to be able to work with high quality salons like Blu Salon that recognize the value of preserving the canvas on which to build their masterpieces. As importantly, we are grateful to the professionals at Blu Salon for teaming up with us to promote the self-confidence of the strong-but-transitioning women in this difficult economy”.
Cathy McQuade of Blu Salon said “Because we have such a strong focus on the quality of our service, it is only natural that we care about the health of our clients as well as their hair. By participating in ongoing professional development education with companies like Organic Salon Systems, we are continually enhancing our skills as hairdressers and our duty of care to our client’s health and environment. Because we cannot overstate the importance we place on social responsibility, the opportunity to give back to the community while progressing our focus on quality presented a fantastic opportunity”
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Organic Salon Systems provides hairdressers with high performance products which maximize the use of gentle, nourishing, organic, and natural ingredients while minimizing the necessity for harsh or damaging chemicals.