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Allegiance Title Chooses NetSuccess Interactive, Inc. To Manage First Closing for the Cure Campaign

Allegiance Title Company places promoting their Closing for the Cure campaign in the capable hands of social media specialists, NetSuccess Interactive, whose president, Lori Barber, is a breast cancer survivor and shares a passion for finding a cure.

 
 
NetSuccess Interactive, Inc.
NetSuccess Interactive, Inc.
PRLog - Jun. 7, 2010 - DALLAS, TX. June 7, 2010.  When it came time to launch and manage their first annual Closing for the Cure campaign, Allegiance Title Company went with NetSuccess Interactive, Inc.—a firm that not only specializes in social media, but whose founder and president has personal knowledge of the importance of finding a cure for breast cancer.  

The first annual drive runs throughout June and a portion of the escrow fee from the closing of each new purchase contract will be donated upon closing to the American Cancer Society.  Allegiance Title Company hopes to help find a cure and provide vital programs and support to cancer victims and their families. They are trusting NetSuccess Interactive, Inc. to help them meet their contribution goal of $10,000.

Allegiance Title Company has six participating branches located throughout North Texas. Allegiance Title Company’s president and CEO, Dawn Moore, wanted to use the power and reach of social media to get the word out to her network of customers and agents.  “The reasons we chose NetSuccess as our partner in this campaign are two-fold.  First, they have a stellar reputation for creating and managing successful social media campaigns, which is crucial if we are to meet our donation goal.  Second, Lori Barber is a breast cancer survivor and has first-hand experience with the impact the disease has on lives,” explains Moore.

Moore has a personal stake in the campaign.  She lost her best friend from high school, Debbie, to breast cancer.  “Debbie was brave and battled cancer for over a decade.  Creating our Closing for the Cure campaign is the least I can do to honor Debbie and others who are currently living with and battling the disease,” states Moore.
There was an estimated 184,450 diagnosed cases of breast cancer in 2008 and Barber was one of them.  Approaching her 2-year follow-up appointment, she is cancer-free today, but vividly recalls the experience and treatments.  “I wasn’t even 40-years-old yet when I discovered I had breast cancer.  The news is shocking and devastating to anyone, but especially to those who feel, like I did, that cancer is such a remote possibility in their thirties,” explains Barber.

In early 2010, NetSuccess Interactive, Inc. added “interactive” to its name to better symbolize their service offerings.  Barber founded the firm in 1995 as a web design and Internet marketing agency.  But as the industry evolved, the firm’s services evolved in parallel.  Soon their portfolio expanded to include not only design and development, but also brand awareness and marketing, search engine optimization and social media.  “Modifying the firm’s name was a small change, but a big step toward reflecting where we are and what we do today,” states Erin Dunkle, NetSuccess Interactive, Inc., Director of Account Management.

NetSuccess Interactive, Inc. is pulling out all the stops to ensure Allegiance Title Company reaches its goal.  Lapel pins, post cards, ink pens, a golf tournament and more are on the promotion agenda, along with the social media component including a Facebook fan page http://www.facebook.com/allegiancetitlecompany, twitter updates, blogging and a traditional PR campaign.  “All of these pieces will work in tandem to not only raise awareness, but also drive traffic to Allegiance Title’s web site and ultimately help Moore and Allegiance Title Company meet their campaign goal.  With this level of passion and planning behind promoting Closing for the Cure, I wouldn’t be surprised if the final contribution far exceeds their original goal,” states Barber.

NetSuccess Interactive, Inc. is a full–service interactive agency brimming with smart, creative, and passionate people. We’re in the business of communicating, problem solving, and overcoming the Internet marketing challenges in today’s competitive marketplace.  To learn more about the company, visit their website at http://www.netsuccess.com.  For more information on Closing for the Cure, send your request to closingforthecure@gmail.com.

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About NetSuccess: NetSuccess Interactive, Inc. is a full–service interactive agency brimming with smart, creative, and passionate people. We’re in the business of communicating, problem solving, and overcoming the Internet marketing challenges in today’s competitive marketplace. To learn more about the company, visit their website at http://www.netsuccess.com. For more information on Closing for the Cure, send your request to closingforthecure@gmail.com.

Photo:
http://www.prlog.org/10722501/1

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Contact Email:
***@netsuccess.com Email Verified
Source:Lori Barber
Phone:972-818-9200
Zip:75248
City/Town:Dallas - Texas - United States
Industry:Business
Tags:netsuccess interactive, dallas web design, allegiance title company, closing for the cure, breast cancer awareness
Shortcut:prlog.org/10722501
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