TenderBeautyPearls.com™ Beats Blue Nile

PRLog (Press Release) - Jun. 4, 2010 - Massachusetts –  TenderBeautyPearls.com™ beats Blue Nile prices on fine pearl jewelry.

“Compare our top-quality, black, 9-9.5 mm Tahitian pearl pendant and gold chain at $159, to Blue Nile’s identical offering at $455,” states Massachusetts pearl expert Johanna Lolax, TenderBeautyPearls.com™ founder and owner.

“The Blue Nile 7.0mm white Akoya pearl pendant starts at $150,” she says, “TenderBeautyPearls.com™ has luminous, top-of-the-line 7.5mm white Akoya pearl pendants for only $85. Free shipping is available daily on most TenderBeautyPearls.com™ orders, too.”

How does TenderBeautyPearls.com™ do it? The company ships most orders direct from pearl farmers to customers, eliminating middlemen and associated overhead costs.

What does it mean for consumers? “It means men and women can enjoy the luxury and beauty of authentic, fine pearl jewelry no matter where they live,” says Lolax, who holds a Pearls Graduate Diploma from the Gemological Institute of America (GIA). “Why spend more when you can have the best for less?”

Men and women searching for the perfect engagement, wedding, or other gift will find attentive customer service and the classic white pearl strand at TenderBeautyPearls.com™,  as well as wide selection colors and styles in fine discount pearl jewelry. Lolax personally selects and appraises every piece, many of which are available for less than $200 – and some for under $100.  She’s available live by telephone, too, to personally provide help to customers with their fine pearl jewelry purchase.

Lolax launched TenderBeautyPearls.com™ in a small Massachusetts town in August, 2008.  Since then her beautiful, easy-to-navigate e-commerce website has survived the economic crash, and has shipped hundreds of top-quality cultured pearl necklaces, earrings, bracelets, and rings to consumers worldwide, at deeply discounted prices.

Lolax also launched Tender Beauty™ Foundation, Inc. in 2008 to serve as the charitable arm of TenderBeautyPearls.com™. The Foundation is a 501 c 3 non-for-profit organization that provides grants, and organizes volunteers to preserve and protect the world's oceans, freshwater resources, and wildlife, among other projects.

TenderBeautyPearls.com™ regularly donates a portion of sales to Tender Beauty™ Foundation, Inc., which is granted to water conservation and other projects annually. Mrs. Lolax and a dedicated Board of Trustees also donate funds, and their time, to Tender Beauty™ Foundation, Inc.

“Pearl-bearing oysters and mussels, and other life on earth, have been threatened to the point of extinction over the centuries owing to predation, over-fishing, water pollution, global warming, war, and disease,” says Lolax. “Pearl culturing now is a sustainable, environmentally-friendly practice, which provides an independent livelihood for many small business people the world over, including African women and families in rural China.”

In addition, Lolax states: “Successful pearl farming promotes and depends on clean water: It's in pearl farmers' best interest to protect oceans and waterways – all of our livelihoods depend on it.”

Mrs. Johanna Lolax, BA, MA, GIA Pearls Diplomate, is a Boston native, and an entrepreneur whose lifelong dedication, and tireless endeavors in philanthropy have raised millions of dollars to serve vulnerable people, including tens of thousands of elderly blind Vermonters.

This bold, independent woman was educated on scholarship at Milton Academy, UMASS Amherst, and Simmons College. She left the corporate world in 2007 to build an innovative online company based on trust, value, and service –TenderBeautyPearls.com™.

Mrs. Lolax and her company, Tender Beauty Pearls™, are proud members of the Better Business Bureau of Central New England.

For more information about TenderBeautyPearls.com™, and Tender Beauty™ Foundation, Inc., or to contact Johanna Lolax, visit www.tenderbeautypearls.com™, or call 1-877-PEARL-01 or 508-479-7116.

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Mrs. Johanna Lolax, BA, MA, GIA Pearls Diplomate, is a Boston native, and an entrepreneur whose lifelong dedication, and tireless endeavors in philanthropy have raised millions of dollars to serve vulnerable people, including tens of thousands of elderly blind Vermonters.

This bold, independent woman was educated on scholarship at Milton Academy, UMASS Amherst, and Simmons College. She left the corporate world in 2007 to build an innovative online company based on trust, value, and service – www.TenderBeautyPearls.com.

Johanna serves her community through her corporate giving program, and through Tender Beauty™ Foundation, Inc., a non-profit organization founded to support the world's oceans and waterways, in addition to other worthy causes.

Mrs. Lolax and her company, Tender Beauty Pearls™, are proud members of the Better Business Bureau of Central New England.

Photo:
http://www.prlog.org/10717651/1