Priceline Pharmacy at Macquarie Centre has won the coveted People’s Choice Award at the Australian Pharmacy Professional (APP) conference in the Gold Coast this month ahead of scores of competitors from around Australia.
Federal Minister for Health and Ageing, Nicola Roxon presented a range of keenly contested national awards with the People’s Choice Award especially reflecting the local community’s appreciation and loyalty for their pharmacy.
Adrian Lee’s Priceline Pharmacy Macquarie Centre attracted over 3,000 customer endorsements, recognising outstanding community service and engagement.
The National President of the Pharmacy Guild of Australia, Kos Sclavos, said: “This competition celebrates the very high standards of service achieved by Australian pharmacies…. and the winners are shining examples of the strength of the community pharmacy model.”
Adrian Lee acknowledged that it was the value of truly understanding the needs and interests of his customers that was responsible for their win.
“Combining our professional pharmacy experience and outstanding service with the support of Priceline’s targeted marketing means we can give customers exactly what they want,” Mr Lee said.
“It’s a wonderful honour to win the People’s Choice Award because customers take the time and effort to vote for our pharmacy above others.”
There are currently 3 million Priceline Clubcard holders who enjoy significant savings and exclusive offers in stores.
Clubcard was awarded the most effective loyalty program in Australia in the 2009 ADMA Awards.
Priceline partners with Australia’s leading customer engagement agency, Global Red, to better understand customer needs and behaviours which enables Clubcard customers to receive the most relevant offers thereby maximising their response rates.
There are more than 300 Priceline stores Australia-wide.
For more information, contact Media contact: Gina Kelly 0431-925-731. Otherwise visit http://www.priceline.com.au for information and products related to Priceline Pharmacy and women’s health. The information on the Priceline loyalty program, Clubcard can also be found on the website with the option to register.
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