Bakery and cereals in Saudi Arabia to 2012 - Market Research Report on Aarkstore Enterprise.

June 1, 2010 - PRLog -- Introduction

This databook provides key data and information on the bakery and cereals market in Saudi Arabia. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on :bread & rolls, breakfast cereals, cookies (sweet biscuits), cakes & pastries, crackers (savory biscuits) and morning goods

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The market for bakery and cereals in Saudi Arabia increased at a compound annual growth rate of 3.3% between 2003 and 2008.

The bread & rolls category led the bakery and cereals market in Saudi Arabia, accounting for a share of 98.3%.

Leading players in Saudi Arabian bakery and cereals market include Marhaba International, Inc and Al Rasheed.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the bakery and cereals market in Saudi Arabia

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Table of Contents :

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: bakery and cereals 2
Summary category level: bread & rolls 3
Summary category level: breakfast cereals 4
Summary category level: cakes & pastries 5
Summary category level: cookies (sweet biscuits) 6
Summary category level: crackers (savory biscuits) 7
Summary category level: morning goods 8
Chapter 2 Introduction 9
What is this report about? 9
How to use this report 9
Market definition 10
Chapter 3 Market Overview 27
Value analysis (Saudi Riyal), 2003−08 27
Value analysis (Saudi Riyal), 2008−13 28
Value analysis (US dollars), 2003−08 30
Value analysis (US dollars), 2008−13 31
Volume analysis, 2003−08 32
Volume analysis, 2008−13 33
Company and brand share analysis 35
Distribution analysis 40
Expenditure and consumption per capita 42
Chapter 4 Leading Company Profile 48
Kellogg Company 48
Chapter 5 Category Analysis: Bread & Rolls 50
Value analysis (Saudi Riyal), 2003−08 50
Value analysis (Saudi Riyal), 2008−13 51
Value analysis (US dollars), 2003−08 53
Value analysis (US dollars), 2008−13 53
Volume analysis, 2003−08 55
Volume analysis, 2008−13 56
Company and brand share analysis 58
Distribution analysis 61
Expenditure and consumption per capita 63
Chapter 6 Category Analysis: Breakfast Cereals 66
Value analysis (Saudi Riyal), 2003−08 66
Value analysis (Saudi Riyal), 2008−13 67
Value analysis (US dollars), 2003−08 69
Value analysis (US dollars), 2008−13 69
Volume analysis, 2003−08 71
Volume analysis, 2008−13 72
Company and brand share analysis 74
Distribution analysis 77
Expenditure and consumption per capita 79
Chapter 7 Category Analysis: Cakes & Pastries 82
Value analysis (Saudi Riyal), 2003−08 82
Value analysis (Saudi Riyal), 2008−13 83
Value analysis (US dollars), 2003−08 85
Value analysis (US dollars), 2008−13 85
Volume analysis, 2003−08 87
Volume analysis, 2008−13 88
Company and brand share analysis 90
Distribution analysis 92
Expenditure and consumption per capita 94
Chapter 8 Category Analysis: Cookies (Sweet Biscuits) 97
Value analysis (Saudi Riyal), 2003−08 97
Value analysis (Saudi Riyal), 2008−13 99
Value analysis (US dollars), 2003−08 101
Value analysis (US dollars), 2008−13 102
Volume analysis, 2003−08 104
Volume analysis, 2008−13 105
Company and brand share analysis 108
Distribution analysis 111
Expenditure and consumption per capita 113
Chapter 9 Category Analysis: Crackers (Savory Biscuits) 119
Value analysis (Saudi Riyal), 2003−08 119
Value analysis (Saudi Riyal), 2008−13 120
Value analysis (US dollars), 2003−08 122
Value analysis (US dollars), 2008−13 123
Volume analysis, 2003−08 125
Volume analysis, 2008−13 126
Company and brand share analysis 128
Distribution analysis 131
Expenditure and consumption per capita 133
Chapter 10 Category Analysis: Morning Goods 137
Value analysis (Saudi Riyal), 2003−08 137
Value analysis (Saudi Riyal), 2008−13 138
Value analysis (US dollars), 2003−08 140
Value analysis (US dollars), 2008−13 140
Volume analysis, 2003−08 142
Volume analysis, 2008−13 143
Company and brand share analysis 145
Distribution analysis 148
Expenditure and consumption per capita 150
Chapter 11 Country Comparison 153
Value 153
Volume 157
Market share 161
Chapter 12 PESTLE Analysis 162
Summary 162
Political analysis 163
Economic analysis 166
Social analysis 170
Technology analysis 173
Legal analysis 176
Environmental analysis 179
Chapter 13 New Product Development 182
Product launches over time 182
Recent product launches 184
Chapter 14 Macroeconomic Profile 185
Macroeconomic indicators 185
Chapter 15 Research Methodology 190
Methodology overview 190
Secondary research 191
Market modeling 192
Creating an initial data model 192
Revising the initial data model 192
Creating a final estimate 193
Creating demographic value splits 193
Primary research 193
Data finalization 194
Ongoing research 194
Chapter 16 APPENDIX 195
Future readings 195
How to contact experts in your industry 195
Disclaimer 195

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