SAN FRANCISCO—The Trium Group, the boutique management consulting firm that specializes in organizational transformation and strategy execution, announced that it has partnered with one of the world’s leading winemakers to execute a transformation of its American business.
Working closely with the company’s U.S. executive team, Trium will help the organization marry a number of critical but disparate functional initiatives under one strategic umbrella supporting an overall transformation for increased competitiveness at the organizational and brand portfolio levels. Trium will furthermore help equip its client to communicate a clear transformation story with internal and external stakeholder groups in a way that makes it personal, meaningful, and financially motivating.
For purposes of confidentiality, Trium at this time will not disclose the client’s name nor details that would identify it.
“The reality of today’s world is that yesterday’s successful business practices cannot be counted upon to yield strong results tomorrow, even in a centuries-old business like winemaking,”
“This organization is smartly acting to implement dramatic strategic change—not just talking about a new direction, but having difficult, consequential conversations about how best to proceed and then how best to cascade the critical decisions to everything from its people to its processes to its portfolio of renowned brands that wine consumers love—in order to better position for long-term growth in the American markets,” he added.
The wine industry has been hit hard by the world’s recent economic downturn and its direct impact on consumer spending. Leading global winemakers including this client organization also bought up other companies and brands over the years and must now make the most out of their assets in today’s highly competitive marketplace. Retail consolidation, shifts in where and how consumers buy wine, and evolving governmental regulations only add to the challenges.
Trium Principal Monica Chi will lead the engagement with a close-knit team of Trium consultants.
“I’m excited to help this organization’
