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Follow on Google News | Fitness Industry Seizes Alternate Music Solutions In Response To ppca Copyright Tribunal RulingDespite the recent announcement of the ruling by the Copyright Tribunal to substantially increase copyright fees for the use of music in group exercise classes, solutions are already rife and readily available for the fitness industry.
By: Ryan Hogan The good news is that the unwavering industry unity that was created during the years spent fighting the case is now being utilised to create solutions to help fitness facilities avoid having to pay the exorbitant fee increase. For example, music providers – such as Trax Music (www.traxmusic.com.au) In anticipation of a fee increase, industry heavyweights such as Les Mills Asia Pacific (which licenses the largest brand of pre-choreographed group exercises classes in Australia, and contributed over $250,000 to fight the case on behalf of its licensees) and Fitness First (with around 100 clubs nationwide) took the initiative to introduce these PPCA-free solutions into their existing programs and facilities prior to the announcement being made. And it will only be a matter of time before other health clubs follow these industry leaders in a bid to preserve their own businesses. So, although the ruling was considered a disappointing blow to the industry, solutions to overcome the fee increases are already available and being utilised by many of the key fitness industry stakeholders across Australia. And any fitness business has access to solutions such as those offered by Trax Music and the like. For more information about PPCA-free music options for group exercise classes, contact: Ryan Hogan Australian Fitness Network Ph: 02 8412 7423 http://www.fitnessnetwork.com.au # # # About Australian Fitness Network: Launched in 1987, Australian Fitness Network – or ‘Network’ as it is known in the industry – was the first organisation in Australia to service the fitness industry. Today, Australian Fitness Network is proud to remain the leading source of information, education and events in fitness, and we strive to continue to provide you with innovative, inspiring and valuable membership benefits to help you remain motivated, focused and challenged in your fitness career. End
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