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Follow on Google News | Most Effective Political Ad EverTwo weeks after this one minute ad aired on the internet April 27, 2010, 06:30 AM, the Conservative Party joined forces with the Liberal democrats to form a coalition government in Britain - the first coalition government in a generation.
By: C.J. Beck Or...Butterfly Effect on the web? Followed by great word-of-mouth. Liberal Democrats score high on civil liberties, placing more electoral power in the hands of the people and Vince Cable. The Conservatives score high on pragmatic financial measures, resistance to European intrusion on British sovereignty and limited dependency on a bloated public sector for votes. The ad was not entirely successful. The Labour Party apparatchik was elected by just 165 votes in Sheffield Central, defeating the Lib Dem candidate who has far greater name recognition. He was leader of the Sheffield Council. Perhaps that is the problem. The Lib Dems like Labour have ideas which they have problems putting into practice, and their parliamentary candidate probably suffered the backlash against the Lib Dem controlled Sheffield council. Advertising can only do so much to shape opinion and behaviour. http://www.youtube.com/ # # # ____________________________________________________________ End
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