ACME Writing, LLC
A new content writing business takes a different approach than most. Not just fixated on the search engines, the new ACME Writing, LLC considers the science of sales psychology mixed in with the SEO considerations. This unique approach will take into account the content readers' own needs as much as it considers the search engine’s expectations.
During fourteen years as a professional sales person, ACME Writings’ founder K Richard Douglas closed thousands of sales. A student of the needs-benefits style of selling, Richard was a nationwide sales leader. After a twenty-five year career in financial services, he decided to apply that extensive sales experience and start his own business. That prompted the founding of ACME Writing, LLC.
ACME Writing provides SEO Copywriting, content and traditional sales copy. It was a natural transition to write with a sales focus for Richard. Years of successful blog writing, authoring marketing collateral and writing feature stories was good preparation.
“I had gone through formal, professional sales training and then later became the trainer myself,” Richard reflected. “It is a fine art to connect a prospective buyer’s needs with the benefits of your product and a finer art to transition that technique to web content.” “ACME Writing will offer a unique approach that capitalizes on my experience as a sales trainer, sales professional and copywriter.”
The average copywriter has spent time with an ad agency or obtained a journalism degree, but few have spent two decades involved in actual selling. It adds a whole new dimension to SEO copywriting to have sat across from hundreds of prospects and turned them into clients. Transferring that intuitive sense of selling-awareness to the written word is a skill that combines the two professions. ACME Writing, LLC will fill that niche.
ACME Writing, LLC specializes in written content. The digital age brings new challenges to copywriters and Richard has spent considerable time studying SEO Copywriting. As more companies shift their marketing focus and budgets to the Internet, SEO Copywriters will help those companies achieve their goals. Targeting prospective clients and satisfying the search engines at the same time is the art of SEO Copywriting.
