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Follow on Google News | TTP LabTech dazzle delegates at SBS 2010 with Mirrorball™ launchNew high sensitivity cytometer pulls in the crowds
By: Clare Russell The dazzling TTP LabTech exhibition booth hosted an oversized glittery mirrorball, underneath which visitors were able to see the sleek and compact microplate cytometer up close and in operation in the adjacent lab set-up. As part of the launch celebrations, visitors were entered into a prize draw to win an Apple iPad, with the lucky winner Mr Jim O’Keefe. Alongside the on-stand launch, TTP LabTech presented Mirrorball performance data in its poster A mix-and-read cell-based assay for antibody screening against Epithelial Growth Factor Receptor, whilst Dr Wayne Bowen, Chief Scientific Officer at TTP LabTech held a tutorial on Homogeneous Live Cell Binding Assays for Antibody Discovery. Dr Wayne Bowen explained the strategy behind Mirrorball. “We’ve listened and responded to what the scientific community has asked for, and developed a unique high sensitivity microplate cytometer for fluorescence cellular screening. The response to Mirrorball has been exceptional, confirming once again that TTP LabTech is able to deliver the technology researchers want and need.” For more information about the new Mirrorball system please visit: www.the-mirrorball.com. For more information about TTP LabTech please visit: www.ttplabtech.com. # # # About Alto Marketing Established in 2002, We’re marketers with a solid science foundation specialising in scientific and healthcare marketing. We put together campaigns to suit our clients’ requirements such as PR to a fully integrated campaign. End
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