Business Owners To Learn Latest Marketing Strategies At Anaheim’s New Business Expo Center

April 28, 2010 - PRLog -- As Americans continue their transition from consuming “old media” (print, radio, TV) to “new media” (such as Google, Yahoo, YouTube and Facebook) it is critical that small business owners stay updated on the latest marketing strategies if they want to survive.

According to Dave Espino, a nationally-recognized marketing expert who has appeared on CNBC and Fox Business Channel, “People don’t use the Yellow Pages to find local businesses anymore. Instead, more than 81% of people conduct an Internet search before deciding to visit a local business. The problem is - if they can’t find your business online, then it’s almost as if your business doesn’t exist. When I discover that someone has gone out of business, I’m saddened because it usually has nothing to do with the quality of their product or service – but it has everything to do with the quality of their marketing. Most business owners don’t pay much attention to marketing and, in my opinion, that’s why more than 50% of small businesses fail within the first 5 years. I want to help turn that around.”

Mr. Espino teaches a variety of methods that can help business owners tap into that 81% of people searching for that business. The seminar will be held at the new Business Expo Center in Anaheim on May 7th from 11 am to 1 pm. Lunch and refreshments will be provided. The Business Expo Center is a new meeting and events center focused on supporting entrepreneurs.

Dave Espino is a Nationally-recognized internet marketing expert who has been marketing online for over ten years and owns more than two dozen websites in various business niches. He is best known for his “Auctions For Income” eBay system and TV program and is proud that he’s been able to help more than 300,000 people start their own business through his eBay books and DVDs.

For additional information about the Business Expo Center and about Dave’s upcoming seminar, please call 800-496-1727 or visit: http://www.businessexpocenter.com/event/secrets

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About Market My Local Biz: Market My Local Biz was founded by Dave Espino, a Nationally-recognized internet marketing expert who has appeared on CNBC and the Fox Business Channel. Market My Local Biz offers education, training and resources for small business owners who want to tap into the latest Internet strategies for gaining new customers and greater authority in their market. Market My Local Biz offers seminars, video training and consulting to make this happen. Visit http://www.MarketMyLocalBiz.com for more information.