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Follow on Google News | SeeWhy Delivers Right Message at Right Time at Silverpop Client SummitWith consumers interacting with marketing messages 24/7, on multiple devices, in multiple locations and via multiple channels — delivering the right message at the right time can mean the difference between being ignored and gaining a conversion.
By: SeeWhy Team At the Eighth Annual Silverpop Client Summit, executives from SeeWhy, Inc., the company that boosts website conversion with real-time remarketing, and S&S Worldwide, a national distributor of arts and crafts and sporting goods products for recreation, health care and education professionals, will look at some of the latest technologies and approaches marketers are deploying — including send-time optimization, real-time content and real-time cart abandonment — that help deliver content when recipients are in their inbox or purchase process. What: “Delivering the Right Message at the Right Time” Who: Charles Nicholls, founder and chief strategy officer, SeeWhy; Carolyn Nye, marketing manager, S&S Worldwide When: Tuesday, May 4, 2010; 2:30-3:15 p.m. Where: In addition to its session presentation, SeeWhy will be in demonstrating Conversion Manager, the automated web analytics service that optimizes website conversion rates. Conversion Manager makes it easy for website owners to recover up to 50 percent of website abandoners by triggering automated, real-time remarketing campaigns using email and social media. Beyond remarketing to abandoners, Conversion Manager lets ecommerce teams drive additional online revenues by running intelligent, one-to-one social network campaigns with website visitors. Conversion Manager dramatically expands the real-time abandonment remarketing capabilities of its predecessor, Abandonment Tracker Pro. With added support for Facebook, Twitter and MySpace, Conversion Manager is unique in its ability to track individual visitor’s behavior on ecommerce and other websites and trigger automated, real-time messages to shopping cart, online form, and other abandoners by email and social media the moment abandoners leave the site. In addition to extending website owners’ abandonment remarketing reach, Conversion Manager’s social network support opens the doors to a broader range of behavior-based, triggered messaging to re-engage established customers as well as abandoners. For information on SeeWhy, visit www.seewhy.com. For additional perspectives, please visit and subscribe to the SeeWhy RSS blog feed at http://www.seewhy.com/ Resources SeeWhy eBook, “Lessons Learned from the Top 10 Converting Websites”: http://seewhy.com/ SeeWhy website: http://www.seewhy.com SeeWhy press releases: http://www.seewhy.com/ SeeWhy blog: http://www.seewhy.com/ SeeWhy on Twitter: http://twitter.com/ SeeWhy on Facebook: http://www.facebook.com/ SeeWhy resource center: http://www.seewhy.com/ About SeeWhy SeeWhy is the industry’s only real-time shopping cart recovery service to follow up in real time via email and social networks. SeeWhy’s services (SaaS) deliver the highest ROI in ecommerce by responding immediately to shopping cart and web form abandonment with behaviorally triggered 1-to-1, real-time messages. Powered by a unique “in-memory” SeeWhy is a Red Herring Top 100 Company, was selected by AlwaysOn as an OnMedia 100 company in 2010 and was highlighted as a cool company by Gartner, Inc. SeeWhy has also been featured in publications such as The New York Times; Inc. Magazine; and TechCrunch. SeeWhy was incorporated in 2003 and is headquartered in Andover, MA. More information can be found at http://www.seewhy.com/ End
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