Free Mobile Coupon Strategy Webinar from Belle Tire and Hipcricket

April 26, 2010 - PRLog -- Allen Park, Michigan - A free webinar titled "Belle Tire: How to Create an Effective Mobile Coupon Strategy" hosted by Belle Tire and sponsor Hipcricket will be held on April 28 from 2 p.m. to 3 p.m. EST.

The webinar, which is part of the Mobile Marketer webinar series, will highlight the success of Belle Tire's mobile coupon campaign and discuss strategies and tips that retailers and marketers can use to manage effective similar campaigns. To register, please visit: https://www2.gotomeeting.com/register/864565922

“Mobile coupons are mobile at its best: incentive combined with ease, portability and tracking to steer foot traffic into stores,” said Mickey Alam Khan, editor of Mobile Marketer and Mobile Commerce Daily.

Webinar themes include:
•   Why the mobile coupon is the best store driver
•    Overview of mobile coupons: Research, types, use cases and integration with other channels
•   Belle Tire case study: How mobile coupons helped the retailer win new customers and retain existing business
•   Key takeaways from the Belle Tire effort
•   How retailers and marketers can get started with mobile coupon programs
•   Best-practice tips for mobile coupons

Webinar registrants will get first-hand advice and tips from Don Barnes, a marketing manager from retailer Belle Tire, who found that mobile coupons worked effectively to drive traffic to stores in a highly competitive market. Presenting will also be Eric Harber, President and Chief Operating Officer of mobile marketing firm Hipcricket, a veteran of 50,000-plus mobile campaigns.  Mobile Marketer staff reporter Dan Butcher will moderate.

Mobile Marketer is the leading news publication covering mobile marketing, media and commerce. Its goal is to help readers and marketers understand how the mobile channel can be used alone or in conjunction with other channels for branding and customer acquisition and retention purposes.

The Mobile Marketer franchise currently includes the Web site at www.mobilemarketer.com, Mobile Marketer Daily newsletter, other newsletters and a blog. The franchise also covers Webcasts, seminars, events and conferences, white papers, videos, books and awards - all related to mobile marketing news and information.

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About Belle Tire
People have trusted Belle Tire for the best value since 1922. Because at Belle Tire we challenge ourselves every day to make sure that you always get the lowest tire price, period. Prove it to yourself. Take the Belle Tire Price Challenge. Challenge us online, over the phone or even challenge us right in the store. Come in to any Belle Tire, and we’ll check other stores’ prices with you, right at the counter, and prove to you that Belle Tire has the lowest tire prices, PERIOD! Plus, at Belle Tire, you’ll always get out the door with more value, services and protection with every tire installation than the competition can offer, at any price! For the Lowest Tire Price, Period and great low prices on Custom Wheels, Alignments, Brakes, Batteries, Oil and Lube, Shocks & Struts, Windshield Repair and Replacement, and more. Visit http://www.belletire.com and also join our online communities: BELLE TIRE CARES BLOG FACEBOOK TWITTER