Exclusive Club Finds Unlikely Audience

April 22, 2010 - PRLog -- The Happy Wives Club, founded on February 4, 2010, launched online with little more than a catchy URL (http://www.HappyWivesClub.com) and a $30 fee to build the website.  In just nine weeks, nearly 9,000 people visited the site and just shy of 2,000 became members.  There is no fee to join.  Just one requirement: You must be a happy wife.

In the founding week of the site, close to 1,000 women logged on from all over the globe.  By day 8, women from the Phillipines, India, Canada, Sweden, Scotland, Finland, New Zealand, Zambia, Nigeria, Dubai and all over the US became members.  The Club has grown strictly by a grass roots, word-of-mouth effort and in a short span of time has created a loyal following of members who log on weekly to read advice posted by other club members, as well as its founder, Fawn Weaver.  

The record for the number of new members joined in a single day is 200.  Search for the Happy Wives Club online and you’ll discover tons of blogs and discussions dedicated to agreeing or disputing the premise of the Club.  Well-known celebrity site, Jezebel.com, asked their followers, “Is ‘The Happy Wives Club’ really going to put an end to the Desperate Housewives stereotype?’”  Grazia Daily in the UK used the Club as a basis to establish a debate on the subject.  

Featured in the Los Angeles Times, on ABC News and CBS Radio, this Club whose goal is to find at least 1 million happily married women, has found its audience.  The Club site is updated regularly to include new “Quick Tips” submitted by club members, a weekly posting by Weaver and interviews with women happily married for twenty-five years or more.  “The mission of this Club,” Weaver says “is to show the ‘other side’ of marriage, the positive side rarely displayed in the movies, on television or in the magazines.”  

This Club which set out to prove popular television shows like Desperate Housewives and Real Housewives that portray wives as tired, helpless, bored and unfulfilled, don’t represent all married women.  “Yes, there are some unhappy wives, marriages that end in divorce and husbands who are unfaithful,” says the site.  “But are they the majority?” is the question posed.

Only time will tell which side represents the majority but this Club has waged war on the negative portrayal of wives and marriage and is hopeful more than 1 million ‘Happy Wives’ will answer the challenge.  Based on initial response to the Club, we’re certain it will.

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http://www.HappyWivesClub.com: Happy Wives Club, founded on February 4, 2010 is a rapidly growing Club created to debunk the negative portrayal of marriage and married women.