Follow on Google News News By Tag Industry News * Hotel * More Industries... News By Place Country(s) Industry News
Follow on Google News | Holiday Inn Express - Century City Signs On For Worldwide Brand RelaunchThe new Holiday Inn Express sign introduced in 2007 is making its way around the world. And today, the Holiday Inn Express - Century City announces this green and blue beacon of hospitality will light the way for visitors to Los Angeles.
By: Sarah-Ann Soffer “We have set an aggressive pace to relaunch our global estate of nearly 3,200 hotels, in excess of 419,000 guest rooms and 12,000 signs by the end of 2010,” said John Merkin, senior vice president - Brand Management, Holiday Inn Brands, the Americas. “And with the addition of Holiday Inn Express - Century City we are off and running on our journey to make every Holiday Inn hotel as great as our best one.” Elements of the relaunch for Holiday Inn Express include: Redesigned Brand Signage An evolution of the iconic script logo, energizing the signature color green and eliminating the current shield shape for a more refreshed and contemporary look. Warm Welcome A new signature arrival – including new lighting, landscaping and design features – that creates an energized and branded sense of welcome that is universally recognizable. New Service Promise A best-in-class service culture – “Stay Real” – to further ensure the team develops the behaviors and skills to best serve guests so they feel like individuals and not numbers. Genuine people delivering real service. Leading the charge, will be a newly created position at each hotel – the Guest Experience Champion. “We look forward to offering our guests an enhanced stay experience with exceptional levels of customer service,” said Kamesh Nookala, Hotel GM. “And we are especially pleased to be among the first wave of properties to showcase these new Holiday Inn Express brand family hallmarks.” Notes to Editors: InterContinental Hotels Group (IHG) [LON-IHG, NYSE-IHG (ADRs)] is the world's largest hotel group by number of rooms. IHG owns, manages, leases or franchises, through various subsidiaries, over 4,150 hotels and almost 620,000 guest rooms in nearly 100 countries and territories around the world. The Group owns a portfolio of well recognized and respected hotel brands including InterContinental® IHG has more than 1,700 hotels in its development pipeline, which will create 200,000 jobs worldwide over the next few years. InterContinental Hotels Group PLC is the Group's holding company and is incorporated in Great Britain and registered in England and Wales. IHG offers information and online reservations for all its hotel brands at www.ihg.com and information for the Priority Club Rewards program at www.priorityclub.com. For the latest news from IHG, visit our online Press Office at www.ihg.com/ # # # Notes to Editors: InterContinental Hotels Group (IHG) [LON-IHG, NYSE-IHG (ADRs)] is the world's largest hotel group by number of rooms. IHG owns, manages, leases or franchises, through various subsidiaries, over 4,150 hotels and almost 620,000 guest rooms in nearly 100 countries and territories around the world. The Group owns a portfolio of well recognized and respected hotel brands including InterContinental® IHG has more than 1,700 hotels in its development pipeline, which will create 200,000 jobs worldwide over the next few years. InterContinental Hotels Group PLC is the Group's holding company and is incorporated in Great Britain and registered in England and Wales. End
Account Email Address Disclaimer Report Abuse
|
|