FurnitureModern.com creates Export Division

April 19, 2010 - PRLog -- Customers from Latin America and the Caribbean increasingly visit South Florida to buy consumer goods, ranging from mobile phones to hardware to furniture, in particular modern furniture. The growth in modern furniture has probably surpassed any other category in home furnishings and demand in South and Central America is high. Due to limited availability and high costs, often times it is advantageous for consumers to buy furniture in the U.S. and export the furniture back to Central or South America.

Through its retail store, Furniture Boutique has been selling to Latin America for quite some time, but the company now wants to expand its presence in those markets through its website http://www.furnituremodern.com. Furniture Boutique is currently researching advertising and marketing options in the region and plans to actively market its product and website in several Latin American markets.

The company has already obtained a Spanish domain name that may be used to duplicate the FurnitureModern.com website, although final decisions as to e-commerce or online sales have not been finalized. E-commerce and the security of credit card transactions, not to mention the percentage of available credit in those regions is quite different from the U.S. market says Jennyfer Sanchez, president of Furniture Boutique. She added that the web site in Spanish may strictly be a marketing site and a gateway to FurnitureModern.com. Either way, Furniture Boutique will commence marketing its product line in the Latin market by May 1, 2010. Further updates and news on a Spanish language website will follow soon.

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Furniture Boutique is a furniture store, specializing in modern and contemporary furniture. The company operated a 25,000 square feet showroom and stocks most of its furniture in an adjacent warehouse in order to provide quick delivery. The company’s website is brand new and will feature online sales in selective states throughout the U.S. Market.