Fitting In by Standing-Out: The Real Truth behind Personal Branding

If you think personal branding is all about you—you're wrong. Special guest Allie Casey will reveal the truth about personal branding and why standing-out is as important as fitting-in on April 20th at GMSHRM's monthly meeting.
By: Janet Perales
 
April 12, 2010 - PRLog -- If you think personal branding is all about you - you're wrong. YOU don't exist without others. Get the truth behind personal branding. Please join us for our April Dinner Meeting at our "new venue" - Hotel Sofitel,on Tuesday, April 20th.

Date:  Tuesday, April 20, 2010

Time:  5:00pm-6:00pm Networking        
         6:00pm-8:00pm Dinner Meeting Program

New Location:  
Hotel Sofitel, 5800 Blue Lagoon Drive, Miami, FL 33126

Speaker: Allie Casey, Owner of Casey Communications

Program Description:
If you think personal branding is all about you—you're wrong. YOU don't exist without others. Allie Casey, of Casey Communications will reveal the truth about personal branding and why standing-out is as important as fitting-in. Join Allie in this lively session and you'll discover what Fred Astaire and Ginger Rogers knew about personal branding.


You'll also learn:
·           3 key but often over-looked elements of personal branding you can't ignore.
·           Why you must connect your heart to your head before creating your brand.
·           How your community can support or damage your personal brand.
·           What you must know about the 3 types of credibility and what you can and can't do about it.
·           How to express yourself clearly, confidently and consistently for success.  

Speaker Bio:
Allie Casey, owner of Casey Communications is a professional speaker and trainer and the author of Misunderstood! The Quick Guide to Communicating at Work—What to Say, How to Say it and When to Shut-Up!  

Allie, brings twenty plus years of practical application and depth to her programs. Previously a top-ranked, international seminar leader for one of world’s largest training companies, Allie has spoken to a broad cross-section of industries including: finance, education, government, manufacturing, and the military.
Allie Casey holds a degree in Fashion Merchandising and Certifications in Corporate Image Consulting, Business Etiquette, and Entrepreneurship.  Allie is a certified Business/Life Coach (CII.)
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