'Expendables Actress' Lauren Jones Launches Footwear Collection

PRLog (Press Release) - Apr. 2, 2010 - 'Expendables Actress' Lauren Jones Launches Footwear Collection

Lauren Jones shifts focus from her acting and modeling career after booking a principal role in the star studded feature film, “The Expendables” with Sylvester Stallone and Mickey Rourke, into her actual life ambition of having her own shoe line. The former Anchorwoman star is currently establishing a bridal footwear collection, which was presented at the Wedding Channel Couture Fashion Show in New York City this past October 19th, 2009 and which was one of only two lines seen on the runway. Subsequently, several high end accounts were opened which will carry the Lauren Jones Footwear Collection during the December 3, 4, and 5th, 2009 launch at the FFANY shoe show, at 1370 avenue of Americas 3rd floor Titan showroom. Lauren Jones Footwear will soon be available at LaurenJonesCollection.com and through major retail distribution nationwide, with commitments from Amazon.com, Nordstrom.com and Alfred Angelo. Further interest has also been shown from Zappos, David’s Bridal, Bloomingdales, and Belk.

FOX & CBS are the networks that fueled Jones' popularity through her starring role as "Anchorwoman" and as a Barker's Beauty on "The Price is Right". The Lauren Jones Footwear collection will start out with an emphasis on bridal and evening wear and transition into daywear in the near future.

“There are a lot of gorgeous shoes, delicate heels and fashion forward platforms as well, ” Jones said of the bridal and evening wear collection. “It's a line that's made for all brides who want to look glamorous, flirty, classy and sexy at the same time. It‘s a very important day and the shoes will reflect that significance while looking incredible.”

Retailing from $59 for a satin pump to $120 for a platform heel, the bridal shoes are infused with a rich palette of purple, peacock green and French blue, reflecting the seasons trends. Traditional hues of white and ivory will be featured as well. Aside from footwear, the Anchorwoman star will also carry matching accessories in the near future.

Lauren Jones Footwear Co-Founders include Av Goodman and Lauren Jones. Scott Reiss is the designer.

# # #

Lauren Jones footwear defines the fashion forward girl. The collections are on trend, inspire, make a statement and deliver on-trend designs, exquisitely embellished with innovative hardware, luxurious satins and trim from around the world.