Expert Reveals Personalized Steps for Measuring Business Performance

March 24, 2010 - PRLog -- Whether a business owner spends every waking moment thinking about her business, or it’s just a smaller part of her daily routine, each and every female entrepreneur will benefit from tracking key performance metrics. In doing so, business owners not only know whether their resources are in the right place, they also can determine whether a slight shift of resources could cause the growth they desire.    

Michele Dekinder-Smith, founder of Jane Out of the Box, an authority on female business owners, just released a new article, Tracking Business Performance: Three Entrepreneurs, Three Systems. Research based on more than 2,500 female entrepreneurs revealed five distinct types. The article highlights the systems three of those types may consider for tracking the ever-important performance of their businesses. The article is available for download at www.janeoutofthebox.com.

Based on professional market research, Tracking Business Performance: Three Entrepreneurs, Three Systems, describes how Jane Dough, the practical, successful woman on her way to the top; Merry Jane, who has limited time for her business because of myriad other responsibilities; and Go Jane Go, a great female entrepreneur who sometimes feels overwhelmed; are likely to think about tracking business performance.

Tracking Business Performance: Three Entrepreneurs, Three Systems, highlights:
•   Why Jane Dough is more likely than other female entrepreneurial types to make large investments in her business, and what this means with regard to tracking performance.
•   Three specific benefits of measuring performance for Jane Dough, aside from strategizing for growth.
•   Why measuring business performance is especially key for Merry Jane, even though her company isn’t necessarily a Number One priority in her life.
•   A quick and easy strategy for the time-crunched Merry Jane to measure her company’s performance.
•   How measuring performance for Go Jane Go can help to lessen her feelings of being overwhelmed.

The article details several concrete ideas these three types of female entrepreneurs can implement to track their business’ performance and plan for their successful futures. From performing in-depth market research to surveying existing customers, Michele DeKinder-Smith’s latest article will give readers real, easy-to-use strategies that will help them reach the success they want and deserve.

A female entrepreneur can save hours of time and thousands of dollars by tracking performance, as she learns crucial information about the effectiveness of her current resource allocation. Tracking key performance metrics is absolutely imperative in determining whether time and money are being spent wisely. Download the article, Tracking Business Performance: Three Entrepreneurs, Three Systems, for free at www.janeoutofthebox.com.

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About Jane Out of the Box: Michele DeKinder-Smith is the founder of Jane Out of the Box, an online resource dedicated to the women entrepreneur community. Discover more incredibly useful information for running a women-owned small business by visiting Jane Out of the Box. Jane Out of the Box offers networking and marketing opportunities, key resources and mentorship from successful women in business, and also consults with corporations and government agencies, helping them better understand the needs of an ever-growing number of women entrepreneurs. Find out more at www.janeoutofthebox.com.