Mobile Phone Marketing: Cheap, Effective and Easy

March 21, 2010 - PRLog -- Software applications are available, for those on a budget. They may also be the right choice if some characteristic of your business is so unique it requires you to create a campaign specifically for your operation.

Or you can turn the whole thing over to a mobile application service provider (MASP). It's likely you'll even find one that specializes in your particular industry. You'll be able to choose from a selection of campaigns with a proven track record, and the company can handle everything from launching each promotion to gathering and managing your database of contacts.

MASPs offer a variety of packages, and choosing the right one will depend on how much creative control you want to have, and, of course, your budget.

Why have mobile marketing campaigns proven to be such a success? Industry specialists say it's because they forge, or strengthen, a relationship between business operators and customers-- And the fact that this relationship feels personal is the key.

If you think you can handle the pace of the d.i.y. option, my friend Howie Schwartz leads the way in mobile phone marketing training:
http://mobilephoneadvertisingwithhowie.blogspot.com/2010/...

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When internet marketing legend Howie Schwartz says there's a marketing revolution in the making, you'd better start listening up!