It’s time for finding out different alternative solutions to manage your budget in today’s economy – a new website claims to feature coupons, deals, and saving ideas for online shoppers while encouraging interactions and exchange of ideas for social benefits.
The website, named ‘couponboa’
As per information received from internal sources, the technology used to design couponboa is scalable enough to integrate thousands of online stores. Simple computer programs will pre-audit content for quality and users have access to rate them. The website has an experienced editorial team with members working in this field for the past five years or more. On this, a Company representative said, “You can’t simply put codes from unreliable sources – you need an experienced editorial team to judge what should go and what not! As such, so far as coupon clippers are concerned - there is nothing more frustrating than a 30% discount code, which finally turns out to be invalid!”
A TechCrunchies.com survey report says that ‘the affluent are mad about online coupons’ – with on an average of 40% of Internet users in USA using online coupons, a stunning 53% of the people having annual income of $150K or more are regular coupon users, while for $25K income level - it stands out to be a meager 30%. The company spokesperson has opined, ‘Well, if you look at the discount – you can save considerable amount on high value items – like Consumer Electronics, Jewelries, Perfumes etc. Therefore, affluent do find more benefit in using online coupons. However, if you are going to spend somehow, why not look for a coupon? After all, it’s your money that will be saved at the end of the day!’
The Company spokesperson has also illustrated their marketing plans. ‘You know that this is a highly competitive niche in USA. However, primarily we intend to reach out our target group through various social media. The market in India is rather virgin. High income group Indians have a great passion for foreign goods – like cosmetics, jewelries, apparels, electronic gadgets, laptops etc. But being in India, you have to pay extra taxes, duties and shipping charges. Coupons for Indians are likely to help them cushioning that extra expense. But the real challenge is to educate Indian consumers about utility of coupons. ‘We are planning to enter into agreement with companies, which will provide worldwide shipping’. This’ll help USA based retailers to reach potential market in India as well.
The website, ‘couponboa.com’
Photo:
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