John Eagle Acura Equips Its Web Site With “mobi” Internet Technology

John Eagle Acura introduces a new mobile platform for it's website which allows easy access from any smart phone
By: Jim Flint
 
March 17, 2010 - PRLog -- HOUSTON, TX – John Eagle Acura is pleased to introduce a new hi-tech weapon called “Mobi”--an Internet platform that allows the public timely access to critical information from the dealership through their smart phones.  The Acura dealership is one of the first Honda franchises to employ this new web based technology.  

Erik King, Managing Partner of John Eagle Acura, says “As a dealership, we’re committed to staying in a leadership position with technology so that we can deliver the information our customers need in a timely fashion.  With the Mobi platform running in parallel to our traditional site, anyone can access our latest inventory and offerings through their smart phone wherever they are, whenever they want.”

Mobi is a top-level Internet domain for use by mobile devices accessing Internet resources. Dealer.com built the new device-dependent web site for the dealership, in addition to its current desktop-based one.  The John Eagle Acura Mobi site delivers special capabilities such as images formatted for smaller screens and embedded sensors to quickly load images and information.  Smart phone users can test the new platform by navigating to www.johneagleacura.com.

“Though it involved a larger investment of time and money, we believed that it was necessary to stay competitive,” added King.  “Our research indicates that most smart phone owners are affluent, tech savvy and love products that are tailored to their lifestyle.  Acura owners share those same characteristics, so we believe this is a solid business decision and a natural fit.”

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In 1986 John Eagle Acura opened the first Acura dealership in Texas. The Houston dealership was one of only 4 Acura dealerships in the United States! Now, 20 year later, we have opened our new state of the art facility.
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Source:Jim Flint
Email:***@johneagle.net Email Verified
Zip:77094
Tags:John Eagle, Acura, Mobile, iPhone, Houston, Katy, Texas
Industry:Automotive
Location:Houston - Texas - United States
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