Chief, founder and CEO, launched facedown gear because after talking to hundreds of women who could not find sexy comfortable gear that was not lacey and that was well priced, yet Naughty, and alluring. "The Gear is designs for women who want to stand out. Its designed for both the Queen and the seductive diva; be modest or bold,” The raw material starts as American apparel, silk-screened and embroidered in house. The white gear symbolizes innocence, purity, sexy, tenderness and love. The black gear symbolizes sexy, Naughty, alluring, Mischievous, seductive.
Facedown Gear is currently preparing for the upcoming International lingerie show April 12th thru 14th at the RIO Hotel and Casino in Las Vegas Nv. The press release is his informal Invitation to all media outlets to the launch Party held at the Black Label Lounge in Las Vegas Nv. On April 12th His goals are to be in every lingerie and novelty store in the country, From the Golden Gate to the Empire State. And for every woman on the planet to own at lease one piece of his gear. The gear makes perfect lounge wear. And are also ideal for brides and their bridal parties. In addition, the gear can be worn kicking back with popcorn and her man on the couch for movie night; or even as sleep gear.
About Walter Buchanan, (chief)
Chief has a lifelong fascination with Fashion. While working on different job, he saved and sacrificed and went against the first rule of business, he used his own money no loans, no venture capitalist or grants being one of a handful of African American males in the industry going against the odds, he built the company from the ground up, and he never lost site of his primary mission, To someday create his own brand. During this time, he realized that someone had to create gear that would allow women to express themselves be comfortable and sexy, lingerie was not the answer, "our gear can be worn comfortably and defining the body's curves and exacerbate the conversation in a positive way". Facedown gear allows women to tell a story about their individual's style, personality and preference. His love for fashion combined with his over whelming love for all women he started, designed, and created Facedown Gear. The designs are inspired from a combination of urban fashion, Adult art and most importantly - Women.
Facedown Gear is currently available online, at: http://www.facedown.com
If you'd like more information about this topic, or to schedule an interview with Walter Buchanan, (chief) please call Walter Buchanan (chief) at 877-facedwn or e-mail Walter at ceo@facedown.com
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Saturday, March 13, 2010



