MySpace.com founder Brad Greenspan has invested and taken a stake in Singapore web portal http://www.shoppinglifestyle.com.
Founded in 2006 by 2 National University of Singapore graduates Calvin Yew, 31 and Shellen Pan, 29, ShoppingLifestyle.com is a content source for women with exclusive articles on fashion, beauty, relationships, diet, health, celebrities and entertainment. Currently the website sees over 150,000 unique readers per month, and works with high profile marketers such as Procter & Gamble, LVMH and Global Beauty International.
“I see great potential in ShoppingLifestyle.com becoming a top women’s destination online. Their content offerings and business model are perfect for rapid expansion into new markets.” says Mr. Greenspan. “The team has done a wonderful job in Singapore, and I believe they are ready to become an influential player in the global digital media landscape.”
“We are excited at this opportunity to take the ShoppingLifestyle brand out to the rest of the world,” says Managing Director Calvin Yew. “Our immediate focus will be to strengthen the team as well as solidify our position in Singapore and other high-growth markets like Malaysia, Philippines and the United States.”
