The goal of the pageant is to instil a sense of pride in women of African heritage by promoting their culture and identity within the wider worldwide community and providing a positive image with which to identify. This at a time when most news in circulation relating to Africa is usually of a negative nature.
Pageant Director Michelle Adams says, "The Miss African Spirit pageant is a program that is intended to give young ladies a sense of pride and identity with their African culture. We are looking for contestants aged 18 and above who are legal UK/Ireland residents and are interested in giving back to their African communities. As this is the main focus, there are no restrictions to height, weight, creed, or colour. Even contestants that don’t “look African” can compete provided they can prove their heritage. Hopefully this will reflect the rich diversity that defines Africa”
Miss African Spirit is an independent non-political platform for African women to attain personal growth and development and will contribute towards building a strong foundation of leaders of the future. Unlike other pageants, The Miss African Spirit pageant aims to inspire its participants to become involved in fundraising for their communities rather than it just being a platform for launching modelling careers. The pageant strives to become one of the largest and most influential platforms from which various charity initiatives that will benefit the African Diaspora community and initiatives within Africa are grown.
Twenty contestants will be competing in the pageant with the eventual winner chosen by a panel of judges who are themselves business and community leaders within the various African communities. The winning contestant will be required to select a bona fide charity or community initiate that they would like to work closely and support. The chosen initiative has to be of benefit to either the African community in the UK or to any African country of their choice. Part of the proceeds raised from the pageant will go directly to supporting the chosen initiative.
Michelle says,” We are really thrilled about this pageant and are looking to get as many African communities, businesses and societies as possible involved. It will truly be a celebration of Africa and who we are as Africans from the fashion, music, entertainment just a few days before Africa Day. It will be a memorable evening and we are encourage all guests attending to dress in their best African attire”
For more information please visit www.missafricanspirit.co.uk
Miss African Spirit 2010 information as follows:
Date: Saturday 22nd May 2010
Venue: Jury’s Inn Hotel Milton Keynes
Time: 6pm till late
Tickets: VIP £30 (includes 2 course meal)
available at www.missafricanspirit.eventbrite.com or
Media Contact: Sylvester Mutsigwa