Internet Marketing Company Ingenex Digital Launches New LED Light Site for OSRAM Opto Semiconductors

March 10, 2010 - PRLog -- Ann Arbor, Mich. -- Ingenex, a Michigan-based digital marketing agency, web design and search optimization firm, has launched a new website for OSRAM Opto Semiconductors’ Solid State Lighting business unit.  The new LED Light Site, ledlight.osram-os.com, is the leading source of LED information, resources, tools, technology and LED lighting solutions for the solid-state lighting and general illumination spaces. 

“We launched the new LED Light Site with the goal of delivering a powerful and interactive resource to help educate and empower our customers with practical LED product and application information for their business,” said Kate Cleveland, marketing communications manager for OSRAM Opto Semiconductors.  “Ingenex served as a valuable partner in creating the digital marketing strategy and development of the site as well as providing the SEO and social media support to keep the site’s content robust.”  

OSRAM Opto Semiconductors’ LED Light Site features breaking news and trends in LED light technology, resources dedicated to help customers apply LED lighting solutions to their specific industries, guidelines for regulatory standards and interactive product charts where users can go directly to the datasheets and CAD files as well as the electrical, optical and thermal files.  New video content featuring OSRAM Opto Semiconductor experts and executives will be uploaded on a regular basis. 

“Building the LED Light site for OSRAM Opto Semiconductors was an exciting and challenging project that incorporated a wide variety of digital marketing tactics and required a true team effort,” said Ingenex CEO Derek Mehraban.  “The LED Light site and the internet marketing services we are using to promote the site serve as a premium example of our capabilities for large technical manufacturing companies.”  

To learn more about how LED lighting from OSRAM Opto Semiconductors can benefit your business, visit the LED Light site at http://ledlight.osram-os.com, or for general information, call OSRAM Opto Semiconductors at 866-993-5211.

# # #

Ingenex provides a full suite of services including Interactive Branding, web site design, SEO, pay-per-click management, optimized public relations, social media marketing, email marketing, web-driven event marketing, podcasting and blogging.