Friday March 5, 2010
CONTACT
Silvia Alvarez
Bloomberg LP
+1 212 617 3707
salvarez13@bloomberg.net
New York – BLOOMBERG SPORTS BASEBALL has joined forces with Fantasy Sports Ventures, the world’s largest independent site for fantasy sports, to create the 2010 Bloomberg Challenge, a fantasy baseball expert’s league. The league will match six of the world’s most renowned fantasy baseball experts against six fans from around the country, all using the new BLOOMBERG SPORTS analytic tools, in a season‐long battle to see who can use the tools best and win the league.
“One of the innovative elements of the BLOOMBERG SPORTS analytic tools we have developed is that they give everyone a chance to really excel and have fun in fantasy baseball like never before,” said Bill Squadron head of the BLOOMBERG SPORTS product. “By matching some of the greats of fantasy baseball against six fans, we will find out how our tools can help regular fans play fantasy baseball like the professionals. We believe that the league will generate a great deal of interest and fun while also demonstrating how different the product we have created is in the marketplace.”
The six experts playing in the league are:
• Harold Reynolds – MLB Network Analyst and former MLB All‐Star second baseman and three‐time Gold Glove winner;
• Ron Shandler – Founder, BaseballHQ.com, one of the most sought‐after speakers and most respected authorities on Sabermetrics;
• Lawr Michaels – Senior Content Manager, Mastersball.com, one of the world’s top fantasy baseball prognosticators;
• Tim Heaney – Managing Editor,KFFL.com, one of the world’s leading fantasy news and innovation sites;
• Steve Gardner – USA Today baseball fantasy columnist and leading baseball writer;
• Derek VanRiper– Baseball Editor, Rotowire.com, a leading, comprehensive and award-winning fantasy baseball sites;
The six additional fantasy players in the league will be selected from a pool of nominees open to anyone at any level who loves the game and has experience playing fantasy baseball. Nominations can now be sent to BloombergChallenge@
Fantasy Sports Ventures, one of the world’s top sports sites with over 15 million monthly visitors, is working with Bloomberg to host the game and provide support for league participants during the season.
About BLOOMBERG SPORTSTM
Launched in 2010, BLOOMBERG SPORTS is taking the tools developed by Bloomberg, the leading global provider in data and analytics, and applying them to the vast data analysis opportunities in sports. BLOOMBERG SPORTS fantasy baseball products, in conjunction with MLB.COM, provide both a "draft kit" and "in‐season tools" that give fans the most powerful resources to prepare and conduct their fantasy draft and make replacements, trades and other key decisions for their fantasy teams. The season update tool provides the casual fan with the ability to explore added features and insights about all their favorite players and teams. Additionally, BLOOMBERG SPORTS launched a professional product, which provide Major League Baseball clubs with a secure, virtually unlimited set of analytical functions that can assist them in personnel evaluation and performance matchups. For more details, please visit http://www.bloombergsports.com.
About Bloomberg
Bloomberg is the world’s most trusted source of information for businesses and professionals. Bloomberg combines innovative technology with unmatched analytic, data, news, display and distribution capabilities, to deliver critical information via the BLOOMBERG PROFESSIONAL®
The BLOOMBERG PROFESSIONAL service and data products are owned and distributed by Bloomberg Finance L.P. (BFLP) except that Bloomberg L.P. and its subsidiaries (BLP) distribute these products in Argentina, Bermuda, China, India, Japan and Korea. BLOOMBERG and BLOOMBERG NEWS are trademarks and service marks of Bloomberg Finance L.P., a Delaware limited partnership, or its subsidiaries. All rights reserved.



