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Follow on Google News | Boston Real Estate Firm Sees Upward MobilityGibson Sotheby’s International Realty is finding conventional successes in unconventional ways, including a new text-to-MLS service for clients.
By: Gibson Sotheby's International Realty All the improvements have attracted highly successful sales associates. Once again, Gibson Sotheby’s recognized Beth Dickerson as their top agent in 2009, having sold the highest volume of sales. Dickerson’s average sale price was more than $3 million last year and she recorded the most expensive sale in Boston, a condominium on Beacon Street in the Back Bay that sold for $9.25 million. Co-Owner, Paul McGann, meets regularly with agents who are considering the firm. “Most often, agents who join us are already successful – but they are looking to go to the next level; to grow their business.” It is that growth potential that brought agents like Tammy DeWolfe to the company. After years in the business, she joined Gibson Sotheby’s Westwood office last month, citing the company’s support as a major motivating factor. CEO and Co-Owner, Larry Rideout, continues to look for new ways to offer service to an expanding clientele. This month, the company launched a text-to-MLS service offered by Kwkly. This allows home buyers to text the address of any property for sale to get MLS information in seconds. They also have added an iPhone application and a GPS-based search function. “The percentage of Gen X and Gen Y home buyers is growing and they want immediate access to information,” About Gibson Sotheby’s International Realty Gibson Sotheby’s International Realty is Boston’s largest independent real estate company. Founded in 1962 by Betty Gibson in Boston’s South End, the company has grown to six offices and produced more than $450,000,000 in transactions in 2005. In December 2006, the company became part of the Sotheby’s International Realty network bringing worldwide depth to the Gibson brand. # # # Gibson Sotheby's International Realty is Boston's luxury real estate company, offering single family homes, estates, lofts, condos and townhomes. We have offices in Boston's South End, Back Bay, Waterfront, Charlestown, Savin Hill & Westwood. End
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