Lake Mary, FL (February 26, 2010) PerfectWeddingGuide.com, a national online wedding planning resource, has received a major update to the “face” of its company Website. This new design makes for simplified user interface and streamlined navigation, focusing on better business marketing and lead generation.
Of the recent changes, the most critical enhancements are those promoting vendors from the local level. Brides are now able to find vendors through a simplified6menu option that allows you to select vendor categories and enter geographic information, resulting in instant vendor category results in one click.
“When reviewing the most recent changes we made to the website, it is easy to recognize that the emphasis is on improving the way we connect more brides to more vendors,” says Perfect Wedding Guide’s VP of Technology, Rick Caldwell.
Recent face-lift changes also include a number of new widget placements, giving vendors and brides access to various national and local promotions. As part of the redesign, the company also paid close attention to branding strategies, presenting a more unified look with the company’s Web presence.
“We recognize that presenting a succinct and polished online image and user experience will positively impact visitor loyalty and give brides an easy-to-use resource for planning their wedding,” Caldwell adds.
In addition to its online resource, Perfect Wedding Guide offers brides multiples wedding planning tools and information to ease the stress of planning their wedding. They have access to the Perfect Wedding Guide print publication, bridal shows and a direct marketing program.
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