New Microencapsulated Products by Lytess® To Be Unveiled At International Home and Housewares Show

PRLog (Press Release) - Feb 26, 2010 -
Capital & Commercial Venture (CCV) is pleased to announce that it will once again be exhibiting at the International Home & Housewares Show at Chicago’s McCormick Place. CCV is set to introduce microencapsulated products by Lytess® – the leader in the “intelligent textiles” industry and the first international brand to offer a wide-range of cosmeto-textiles microencapsulated with cosmetic active ingredients. Lytess products continue to be on the cutting edge of this rapidly evolving industry niche providing both beauty benefits and functionality. The show will run March 14-16, 2010, and will showcase thousands of new home goods, housewares, beauty and wellness products. CCV will be at booth #11153.

By attending the show, CCV Inc. hopes to further promote Lytess®’s unique microencapsulated products and will highlight the following:

Lytess 2-in-1 Memory Foam Pillow: Sleep in luxurious comfort with this state-of-the-art, aromatherapy Memory Foam Sleep Pillow that creates a natural mold of your neck and head aligning the spinal column for a more restful sleep. The pillow promotes wellness and relaxation with microencapsulated active cosmetic ingredients including: Lavender to calm and quiet the nerves, relieve neck and shoulder pain, while it enhances blood circulation; Rosemary to relieve respiratory problems and neck pain; Cocoa Extract to relax tighten muscles and Green Mandarin to relax the mind.

Lytess® Essential Oil Lumbar Belt: This is the first adjustable belt support microencapsulated with an essential oil patch consisting of the following five cosmetic active ingredients: Green Menthol and clove to soothe and refresh tired, sore muscles; cinnamon to relax, revitalize and enhance blood flow; Wintergreen for anti-rheumatic, anti-arthritic, and anti-spasmodic properties; and Mango butter to moisturize the skin. The belt provides immediate lumbar support designed to relax and soothe sore, tired muscles throughout the day.  

Lytess® Corrective Belt: The belt features a microfiber fabric with three different knits that provide a supportive and shaping texture containing Polyamide and Elastane for a sophisticated and seamless garment. The unique design flattens tummy and guarantees a reduction of waist and hip size without restricting your movement. The fabric feels supple, smooth, and seamless. The cosmetic agents contained in millions of microcapsules will result in a long-lasting slimming effect. In contact with the skin, the microcapsules release caffeine to mobilize the fat and Shea butter to moisturize and balance the skin tone, making it smoother and firmer in just 21 days! With Lytess® ’s Corrective Belt you can lose inches without the hassle of applying a messy cream or lotion.

Mr. Philippe Lahmani - CEO of CCV, Inc. and US Distributor of Lytess - will be on-hand and available to meet with attendees and media during the show hours to discuss this rapidly evolving new industry of microencapsulated products for the cosmetic, beauty and fashion industries. Furthermore, Mr. Lahmani can discuss the intelligent textiles market, the concept of cosmetotextiles, the effectiveness of cosmetotextiles, and future innovations in this area.