Feb. 26, 2010 -
PRLog -- SEO experts Front Page Advantage has secured page one Google rankings for two of its clients, Amelie Chocolates and The Interiors Group, for the search terms ‘chocolates’
and ‘office design’ respectively. This result follows months of preparation ahead of major updates to Google’s technology, aimed at doubling the speed and improving the accuracy, size and comprehensiveness of each search, and making results as relevant as possible to the end user. There’s now a bias towards more timely information, with lower rankings for organisations which don’t update their content regularly. Google’s algorithm has definitely changed, and there’s more reliance on keywords, especially keyword strings made up of multiple words. Front Page Advantage director Wayne Helmore said: “Our knowledge and preparation helped us respond to the changes and achieve the front page positioning for these clients. “We believe that websites with quality and compelling content displayed in a logical and user friendly format should continue to rise to the top of search engine results, and we’ve been making all our clients aware of these changes. We’re delighted to have secured such great rankings for ‘chocolates’
and ‘office design’ – two very general search terms.” The SEO experts add that Google searching now also takes social media networks into account, in response to Twitter and Facebook’s respective launches of real-time search engines. Front Page Advantage has also devised a testing tool which can produce a detailed report on any weak areas in clients’ site architecture, and suggest the measures needed to address them.
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Front Page Advantage are SEO experts, and works to help its clients build a strong search and online marketing position.
