Function: Webinar To Discuss Social Media In The Aec Community

PRLog (Press Release) - Feb 25, 2010 -
ATLANTA (February 25, 2010) –To address the topic of social media in the architecture, engineering and construction (AEC) community, Function:, an integrated marketing agency that specializes in connecting building product manufacturers (BPMs) to architects, contractors and facility managers, will host a complimentary webinar titled “Social Media: How Tweets, Posts and Friending Can Benefit the Building Product Manufacturer”. The webinar will feature a diverse panel of editors, publishers, architects, marketing professionals and social media experts from some of the most influential organizations in the industry discussing Twitter®, Facebook®, LinkedIn®, blogs, and more.

“Function: recognizes that while some in the industry have eagerly embraced social media, there are still those who are skeptical of its effectiveness, and others who feel like they are already too far behind the evolving trends of social media to catch up,” said Dana Castle, Function:’s Principal and Director of Strategy. “This webinar will show them that social media is effective and it’s never too late to begin a program. We are dedicated to providing clients and industry professionals with information on trends and technologies that are critical to their communications programs and can help them remain competitive.”  

The panel will present the audience with a deeper understanding of the growing importance of social media, as well as ways audience members and their companies can embrace social media themselves. Below is a list of featured panelists, their organizations, and several ways to learn more about them via social media outlets:

Sybil Walker Barnes, Director of Social Media for The American Institute of Architects
Twitter @AIANational; Blog http://www.aia.org/about/publications/blogs/AIAP073832

Laura Davis, AIA, Principal and Director of Marketing, HPD Architecture
Twitter @hpdArchitecture

Tim Fausch, Publishing Director for BNP Media
Twitter @edcmagazine; Blog http://www.edcmag.com/Articles/Blog

Marcy Marro, Managing Editor, Metal Building Developer; Assistant
Twitter @MetalConstruct and @MArchitecture and @MetalBuildDev

Jody Porowski, Content Manager, Function:  
Twitter @FunctionAtlanta; Blog http://blog.functionatl.com/

Title: Social Media: How Tweets, Posts and Friending Can Benefit the Building Product Manufacturer
Date: Thursday, March 11, 2010
Time: 2:00 PM - 3:00 PM EST

To register for the webinar please visit https://www2.gotomeeting.com/register/273153635. For more information on Function:, visit www.functionatl.com. Follow Function: online via our blog (http://blog.functionatl.com/) and Twitter (@FunctionAtlanta); and find us on Facebook and LinkedIn.

Photo:
http://www.prlog.org/10549560/1